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3.06 Steps of a Sale

Total questions: 14

Worksheet time: 7mins

Name
Class
Date
1.

Customers who purchase items quickly are classified as which type of customer?

a)

Decided

b)

Casual

c)

Undecided

d)

Emotional

2.

An example of the greeting approach used in the retail selling process is:

a)

“Good afternoon, Mr. Smith".

b)

“May I help you find a certain size?”

c)

“We have a great selection of leather handbags.”

d)

“Which sweater do you like best?”

3.

A decided customer displays which characteristic?

a)

Knows exactly what he/she wants and why

b)

Has a need but has not identified a product to meet that need

c)

Needs the salesperson to make recommendations

d)

Wants to browse

4.

Anthony explained that he likes the khaki slacks, but since they have to be dry-cleaned, he hesitates to purchase them. The salesperson shares that the slacks are made with microfiber, which can be machine washed. Which technique for handling objections did the salesperson use?

a)

Direct denial

b)

Demonstration

c)

Question

d)

Third party

5.

The reason a customer hesitates to buy a product is a/an:

a)

objection

b)

argument

c)

boomerang

d)

mistake

6.

Mike approached a customer looking at men’s dress suits and said, “These are on sale for 20% off for the next three days.” Which sales approach is Mike using?

a)

Merchandise

b)

Greeting

c)

Opening

7.

This step of a sale occurs after the close: 

a)

suggestion selling

b)

thanking the customer

c)

sales follow-up

d)

handling objections

8.

This method is also known as ‘translation method’ because it converts the objection in the minds of customers into a reason for making a purchase.

a)

boomerang

b)

direct denial

c)

demonstration

d)

transitional

9.

A salesperson assists a customer with the purchase of a dress. She explains to the customer that the vertical stripes help make people look taller. This is an example of which action?

a)

Translating product features into benefits

b)

Actively involving the customer in the presentation

c)

Allowing the salesperson to express her opinion

d)

Questioning to determine customer needs

10.

“May I charge this to your account for you?” is this type of closing technique: 

a)

direct

b)

standing-room-only

c)

which

d)

service

11.

A method of increasing sales by adding to the customer's original purchase.

a)

suggestion selling

b)

boomerang

c)

closing

d)

benefits

12.

Kisule helps Owen select two men’s dress shirts. After Owen decides to purchase the shirts, Kisule shows him matching ties. Kisule is trying to increase the sale by using which feature?

a)

Add-ons

b)

More-than-one selling

c)

Special offers

d)

Trading up

13.

Batel bought a new, designer watch because of how she feels while wearing it. Which buying motive does she experience?

a)

Emotional

b)

Patronage

c)

Rational

14.

An effective sales approach begins within:

a)

30 seconds

b)

45 seconds

c)

20 seconds

d)

60 seconds