anything that can be offered

form of product that consist of activities, benefits, or satisfactions offered for sale

have a physical presence and they can be touched

offers a tangible goods and services, offer may consist pure tangible goods and pure services

buying behavior is frequent and the price is low

price is higher and the distribution is selective

this data collection technique can be done thru personal interviews or phone calls

purchased for further processing/conducting a business

generally have a long life, expensive and the installations form are part of major capital

shorter usable than installation. examples are hand tools and fax machines

processed industrial goods. example is a paper

unprocessed goods. examples are farm products

inexpensive items that assist in the operations

basically an abstract/brief of everything in your business plan, bundled up in a tight and neat package

a basic management function involving formulation of one or more detailed plans

involves outlining an organizations' purpose, goals, and the methods that will be used to accomplish those goals

defines your long-term plans

concise explanation of the organization's reason for existence