Font size
WorksheetsPricing Chapter 11
Total questions: 22
Worksheet time: 21mins
Defining the pricing objectives is which step of the price setting process?
Second Step
First Step
Last Step
Third Step
Which companies would benefit most from volume maximization?
During a recession, General Motors followed which pricing objective?
Volume Maximization
Survival Pricing
Profit Maximization
Bankruptcy Prevention
Cost-plus pricing is another name for which pricing tactic?
Loss/Leader Pricing
Odd/Even Pricing
Seasonal Discount
Markup Pricing
Give your favorite example of price bundling.
(Two or more items sold together for a single price)
Luxury brands are likely to use which pricing tactic?
Even Pricing
Markup Pricing
Leader Pricing
Presitge Pricing
Name an item you have you've splurged on that had other people questioning your financial decisions.
In short, what is dumping?
When a country ends a trading agreement with another country and damages their relationship
When an exporting country sells unsold inventory to a foreign country for liquidation purposes
When an exporting country sells items in a foreign country at a lower price than the domestic market
If I charge the elderly $10 for a movie ticket and charge young adults $15, what am I practicing?
Price Discrimination
Scam Pricing
Predatory Pricing
Deceptive Pricing
Given the choice, what would you rather buy?
High-Quality Socks for $20
High-Quality Socks for $15.99
Which act was passed in 1890 to help eliminate monopolies and guarantee competition?
Wheeler Lea Act
Federal Trade Commission Act
Sherman Antitrust Act
Robinson-Patman Act
The Wheeler Lea Act is also known as ....?
The Advertising Act
The Anti-Discrimination Act
The Automotive Act
The Fair-Pricing Act
Robinson & Patman wanted to protect small independent businesses from large competitors, which act is related to this objective?
Anti-Price Discrimination Act (fair pricing for all businesses)
Advertising Act (regulating truthful advertising practices)
Federal Trade Commission Act (establishing consumer protection standards)
Truth/ False Anti-Trust refers to trusting others.
Truth
False
If every business had to implement the same pricing tactic, which would you prefer?
Seasonal Discounts
Loss/Leader Pricing
Even Pricing
Price Bundling
True or False: Gray market products are often sold at lower prices because they are sourced from countries where the cost of the same product is lower.
True
False
If a country imposes high taxes on imported cars, and to protect domestic automobile manufacturers, this is an example of?
Subsidization
Free Trade Agreement
Outsourcing
Tariffs
Before you purchase an item, do you typically look online for a better deal?
Yes
No
As a brick-and-mortar store owner, how could technology harm your business?
Increased foot traffic
Reduced operating costs
Price-comparison
Store relocation
Name an underrated store you feel deserved/deserves better
In a "Name Your Own Price" auction, participants:
Are provided with a fixed price for the item or service
Can only bid in increments set by the auctioneer
Have the flexibility to specify the price they are willing to pay
Must adhere to predetermined pricing guidelines
Who is most likely to implement NYOP auctions?
Hotels & Airlines
Fast Food Restaurants
Online Boutiques
Charity Events
