WorksheetsUnit 5c Marketing quiz
Total questions: 14
Worksheet time: 8mins
Moral principles that act as guidelines for the way a business conducts itself and its transactions is known as
Business Ethics
What is emotional explotiation in marketing?
What is an example of spam?
Receiving multiple emails advertising a product you never signed up for.
Receiving a single email from a known sender
What are the two types of ethical selling?
Educational based-selling and Value based-selling
Describe value-based selling.
Value-based selling emphasizes the product's benefits over its features
What is price fixing?
Price fixing occurs when competitors agree to raise, lower, or stabilize prices of their products
Education based-selling helps customers make better shopping decisions by giving them in-depth information about a product or service.
True
Fasle
When businesses offer different prices to two or more buyers of the same product is which price ethic technique?
(a)
Sometimes companies make innocent mistakes that damage their standing with consumers.
False
True
Define this: Businesses can open up a new location in a city and set their prices lower than their competitors, forcing them to go out of business in some cases
Predatory pricing
Unfair competition
enforces the laws related to the workplace and creates standards for wages in the country in known as the INA.
True
False
Imported products are also subject to special taxes is know as...
(a)
The most significant regulation affecting technology companies. The main goal of the GDPR is to protect all citizens of 27 European countries from privacy and data breaches by giving them more control over the data they share with businesses is what?
Eupropean Taxation Privacy Regulation (ETPR)
Channel goals are based on what strategies.
Marketing and overall strategies.
HR strategies
