I feel _______ about this CRM training journey.

Keeping customers happy is important for our business success.

Following company rules should always come before finding a way to satisfy a customer.

Customer surveys are a waste of time because customers don't always give honest feedback.

When customer feedback is received, it is clearly communicated and acted upon within the company.

Imagine two customers: One renews their plan every year, the other renews & tells friends how great your company is. Who's more loyal? Why?

Our company culture prioritizes customer needs over internal processes whenever possible.

I believe that exceeding customer expectations is a key factor in achieving long-term company goals.

A study by Bain & Company suggests that increasing customer retention by just 5% can lead to profit increases of up to:

In the medical insurance industry, what is/are the reason/s a customer might choose to switch providers?

According to a survey by Salesforce, what percentage of customers say they are more likely to do business with a company after a positive customer service experience?

BONUS QUESTION:
What is the term used to describe the total value a customer brings to a business throughout their relationship?