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WorksheetsYear 10 Mock Revision Quiz
Total questions: 94
Worksheet time: 55mins
Which of the following correctly represents the stages of the product lifecycle?
Development, Introduction, Growth, Maturity, Decline
Development, Introduction, Maturity, Growth, Decline
Introduction, Development, Growth, Maturity, Decline
Maturity, Development, Introduction, Growth, Decline
Which of the following is a typical benefit to the business of the growth stage of the product lifecycle?
Competition increases
Profit margins improve
Sales volumes peak
Highest price is set
Which of the following is not a stage of the product lifecycle?
Development
Growth
Introduction
Recession
Which of the following stage of the product lifecycle is shaded and labelled ‘X’ on the diagram?
Development
Growth
Introduction
Maturity
Which of the following is a stage of the product lifecycle
Development
Downturn
Profit
Recession
The graph shows the sales revenue generated by a business. The figures for 2020 and 2021 are forecasts.
Which stage of the product lifecycle is the business at by the end of 2019?
Decline
Growth
Introduction
Maturity
What stage of the Product Life Cycle are the sales rapidly rising
Growth
Maturity
Development
Decline
At what stage is Galaxy chocolate on the product life cycle
Growth
Maturity
Development
Decline
At which stage of the Product Life Cycle are costs the highest?
Introduction
Growth
Development
Maturity
Which type of market segmentation is this:
Using location factors, such as country or climate, to split a market up
Age
Lifestyle
Geographic
Income
Gender
Which type of market segmentation is this:
Recognising that male and female consumers behave differently
Age
Lifestyle
Geographic
Income
Gender
Which type of market segmentation is this:
Separating a market according to the demographic of how old consumers are
Age
Lifestyle
Geographic
Income
Gender
Which type of market segmentation is this:
Using what a consumer does for a living as an indicator of their behaviour
Age
Lifestyle
Occupation
Income
Gender
Which type of market segmentation is this:
This separates consumers according to how much money they earn
Age
Lifestyle
Occupation
Income
Gender
Which type of market segmentation is this:
This method is based upon the idea that people with similar hobbies and interests behave in a similar way
Age
Lifestyle
Occupation
Income
Gender
An individual who undertakes the risk associated with creating, organizing, and owning a business is?
a farmer
a trained salesperson
an entrepreneur
Mathematician
A feature or quality that belongs to a person is defined as __________.
Caring
Characteristics
Concern
Conscious
What is an entrepreneur?
Someone who is employed
Someone who doesn't work
Someone who has set up their own business
Someone who works from home
ENTREPRENEURS LOOK FOR CHALLENGING OPPORTUNITIES THAT OTHERS MAY SHY AWAY FROM.
INNOVATIVE
RISK TAKERS
RESPONSIBLE
CREATIVE
ENTREPRENEURS LOOK FOR CHALLENGING OPPORTUNITIES THAT OTHERS MAY SHY AWAY FROM.
INNOVATIVE
RISK TAKERS
RESPONSIBLE
CREATIVE
Not afraid to do new things is what characteristic?
Risk Taker
Human Relations Skills
Problem-solving & Decision-making Skills
Independent
Not giving up; keep trying is what characteristic?
Determination
Responsible
Self-Confident
Creative
Coming up with new ideas and looking at the world in a different way to others
Goal-Oriented
Creative
Independent
Responsible
Possessing the ability to read, write, and speaking in an understanding, accurate, and professional manner is what characteristic?
Math skills
Communication Skills
Goal- Oriented
Independent
Risk-taking is:
working hard even when there are setbacks.
not being afraid of things going wrong
Thinking of new ideas or new ways of doing things.
Creativity is:
thinking of new ideas or new ways of doing things.
believing in your own skills and that your product will be a success.
liking to be in charge and not liking being told what to do
Believing in your ideas and getting others to believe you shows you are...
Confident
Committed
Ability to accept change
Creative
Not giving up; keep trying is what characteristic?
Determined
Responsible
Self-Confident
Creative
This is the characteristic to transform new ideas into reality
Dynamic
Innovative
Achievement oriented
Skilful
The process of turning an invention into a marketable product
Entrepreneurship
Innovation
Modification
Deviation
Which one of the following is NOT considered to be a cost?
rent
salary
sales revenue
insurance
The price at which goods or services are offered to their customers by a business is called:
selling price
cost
inventory
variable cost
Costs that do not change in the short term, regardless of output are called:
variable costs
fixed costs
average costs
total costs
Fixed cost + variable cost =
average costs
total costs
marginal costs
unit costs
Costs that change based on the amount of goods and services produced
total costs
fixed costs
variable costs
average costs
Rent, administrative costs, advertising, employee salary are examples of:
costs
total costs
variable costs
fixed costs
Raw materials, packaging, labour costs, are examples of:
fixed costs
variable costs
total costs
profit
What is revenue?
the same as profit
money coming into a business when customers buy a product
the amount of money a business makes after all the costs have been paid
money a business spends on business activities
Loss happens when
the total costs equal its total revenue
the total costs are lower than its total revenue
the total costs are higher than its total revenue
What does break even point show?
where a business is neither making a profit or loss
how many items to make
how much profit they're making
where a business has more fixed costs than variable
What the the two categories of research?
primary research
online quiz
secondary research
asking people
What are 3 types of primary research?
Surveys
the internet
focus groups
books
questionnaires
What is “A list of questions designed to gather information from people.”?
Focus Group
Survey
Observation
Consumer Trials
What is: “A small group of people brought together to give their views and discuss a given product or topic.”?
Focus Group
Survey
Observation
Questionnaire
Consumer Trials
What are the 3 types of secondary research?
Market Reports
Survey
focus groups
Internal Data
Government Statistics
What is: "information that a business already holds"
Government statistics
Internal Data
Competitor Data
Books & Magazines
Market Reports
What is: "data which the Office for National Statistics website publishes updates on a regular basis"
Government statistics
Internal Data
Competitor Data
Books & Magazines
Market Reports
What type of finance is where you apply using forms from a bank to borrow money?
Friends and family
Loan
Business Angel
Crowdfunding
What type of finance is where you ask people you know or who you are close to for money?
Friends and family
Loan
Business Angel
Crowdfunding
What type of finance is where you ask people to become sponsors for a share of ownership of the company usually using an online site?
Friends and family
Loan
Business Angel
Crowdfunding
Which source of finance will mean you get the least amount of profit for yourself from the business
Borrowing from friends and family
Bank loan
Own savings
Crowdfunding
What word means the money used to start up or grow a business?
(a)
What is person who just works for themselves?
Corporation
Company
Sole Trader
LLC
This type of business is a when you pay for the rights to use a famous brand's company name
Sole Proprietorship
Partnership
Corporation
Franchise
An established business called the ___________ offers
for sale to other businesses or individuals the rights to sell its products/services.
franchisor
franchisee
corporation
public company
Select TWO true statements that relate to a sole trader.
Sole traders have limited liability
Sole traders get to make all their own decisions about the business
Sole traders may find it harder to raise funds for the business
Sole traders usually get more holidays than partners or directors
What are 3 of the benefits of being a sole trader?
Easy to establish
Keep all the profit
Get to make all the decisions
Unlimited liability
Where can you get support from someone who might actually want to help you with no other motives?
Friends and family
Accountants
Solicitors
Government
Chamber of Commerce
Who might help you from a supportive manner but are unlikely to be easy to find?
Friends and family
Charities
Business Angel
Government
Chamber of Commerce
Who are likely to help people that are from the local area?
Local Council
Charities
Business Angel
Government
Chamber of Commerce
who could give you business advice from their own experience?
Friends and family
Accountants
Business Angel
Government
Chamber of Commerce
Who has information on their website about taxes and the laws required when setting up a business?
Friends and family
Accountants
Solicitors
Government
Chamber of Commerce
Where can you get support from someone can put you in touch with other businesses in your sector?
Friends and family
Accountants
Solicitors
Government
Chamber of Commerce
Where can you get support from someone knows about legal issues?
Friends and family
Accountants
Solicitors
Government
Chamber of Commerce
Where can you get support from someone knows about money and taxes?
Friends and family
Accountants
Solicitors
Government
Chamber of Commerce
The Gap has created a new pop-up advertisement to introduce their new line of khakis.
Product
Place
Pricing
Promotion
Apple Computer decided to create and sell the new IPhone.
Product
Place
Pricing
Promotion
Janet owns two McDonald's restaurants and has decided to open another restaurant in a new mall.
Product
Place
Pricing
Promotion
When Nintendo Wii was introduced into the marketplace, the consumer cost for an X-Box was greatly reduced.
Product
Place
Pricing
Promotion
Paco's Pizza decided to sell its pizza and pasta through a website as well as in their current restaurant.
Product
Place
Pricing
Promotion
During the two weeks before Christmas, Target and Walmart both mailed flyers to advertise holiday sales.
Product
Place
Pricing
Promotion
Ford Motor Company decided to update the Mustang since sales in the 1960s had been so good.
Product
Place
Pricing
Promotion
At the end of the calendar year, the Honda dealer slashes the consumer cost of a new car to help reduce the amount of inventory.
Product
Place
Pricing
Promotion
J. C. Penney runs newspaper advertisements every weekend to help increase sales.
Product
Place
Pricing
Promotion
After many teens ran up large cell phone bills, most cell phone companies decided to offer pre-paid cell phone service plans.
Product
Place
Pricing
Promotion
Which of the following best describes Advertising?
Showing people stuff online to make them buy it
The use of media to communicate with customers to inform them of a product or service
Keep showing the same images to people in the hopes they will buy the product
Getting people to talk about your product
Which of these is: A physical printed method containing information about the product or service which can be visually pleasing, portable and easy to distribute
Magazine Adverts
Newspaper Ads
Radio Adverts
Social Media Advertising
Leaflets
What three factors should a business consider when coming up with a price?
The cost of production
Whether the product is fashionable
Whether the product is really big
How much money their customers earn
The price the competitors are charging
where the price set is set similar what competitors are charging is known as:
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
Where setting prices in a way that is designed to influence customer’s perception in some way is known as:
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
Beginning with a high price when a product is in high demand, often because it is unique or there is limited competition is known as:
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
Begin with a low price for a short time often used for new products is known as:
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
What is the best pricing strategy for an own brand cereal?
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
What is the best pricing strategy for A new magazine series?
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
What is the best pricing strategy for A Playstation 5?
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
What is the best pricing strategy for A holiday to Spain?
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
Which pricing strategy is being used by a business which launches a new product with a low price to generate sales quickly?
Penetrative Pricing
Competitive Pricing
Psychological Pricing
Price Skimming
Which of the following is an example of price skimming?
Keeping the price of a fashion trainer high to make it exclusive
Keeping the price of a fashion trainer low so that more customers can afford it
Pricing a new fashion trainer in line with other fashion trainers
Setting a high price for a new fashion trainer at first and lowering it over time
What are the 3 types of public relations?
Press release
Product Placement
Sponsorship
Celebrity Endorsement
What are two benefits of using a press release?
Can be free to release
Relying on the press to pick it up and share it
Could have a negative take on the product
You have full control of what you release
What are two drawbacks of using a press release?
Can be free to release
Relying on the press to pick it up and share it
Could have a negative take on the product
You have full control of what you release
What are tow benefits of using a celebrity endorsement for public relations?
You can gain a lot of interest if the celebrity is well known
You can specifically target your customers with the celebrity choice
You are always linked with them positively or negatively
It is difficult to contact celebrities
