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Understanding Checkout Charity

Total questions: 1

Worksheet time: 20mins

Name
Class
Date

1-10.

Answer the questions below after watching the video

1.

What is checkout charity?

a)

A system to track customer purchases

b)

A program to give free items to customers

c)

A method to ask customers for donations at checkout

d)

A way to get discounts at checkout

2.

How does Samantha Kent-Jackson feel about checkout charity?

a)

She feels indifferent

b)

She feels pressured

c)

She feels happy

d)

She feels excited

3.

What percentage of people feel pressured to donate at checkout according to the survey?

a)

70%

b)

44%

c)

25%

d)

10%

4.

Why do charities continue to use checkout charity despite customer discomfort?

a)

It is the only way to raise money

b)

It is a very effective way to collect donations

c)

It is required by law

d)

It makes customers happy

5.

What is a common concern customers have about checkout charity?

a)

The checkout lines are too long

b)

The stores don't offer enough discounts

c)

The stores are too crowded

d)

They don't know where the money goes

6.

What does Samantha Kemp-Jackson want to know about her donations?

a)

How much goes to administration

b)

How much is spent on advertising

c)

How much is given back to customers

d)

How much is used for store renovations

7.

What is the 'halo effect' in the context of checkout charity?

a)

A positive image boost for the company

b)

A method to increase store profits

c)

A way to make customers feel guilty

d)

A strategy to reduce taxes

8.

What is a requirement for schools receiving grants from Indigo's Love of Reading Foundation?

a)

They must buy books from any store

b)

They must buy books at Indigo stores

c)

They must donate to other charities

d)

They must return the books after use

9.

How does Indigo justify the profits made from selling books to schools?

a)

They use the profits for marketing

b)

They reinvest the profits into the foundation

c)

They distribute the profits among employees

d)

They keep the profits for store improvements

10.

What is Samantha Kemp-Jackson's final stance on checkout charity?

a)

She donates only to researched charities

b)

She never donates

c)

She donates to all charities

d)

She always donates