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WorksheetsPeople, positioning, promotion, and packaging (remedial)
Total questions: 10
Worksheet time: 5mins
It refers to a proces used by marketers to create an image in the minds of a target market.
Positioning
Promotion
People
Packaging
It refers to the complete set of activities, which communicate the product, brand or service to the user.
Positioning
Promotion
People
Packaging
The idea is to create an awareness, attract and induce the consumers to buy the product, in preference over others.
Positioning
Promotion
People
Packaging
It is any initiative undertaken by an organization to promote an increase in sales, usage or trial of a product or service.
Sales promotion
Promotion
Promotional mix
Advertising
The ultimate marketing strategy.
Positioning
Promotion
People
Packaging
The silent hero in the marketing world.
Positioning
Promotion
People
Packaging
It refers to the outside appearance of a product and how it is presented to the customers.
Positioning
Promotion
People
Packaging
Which of the following is/are the the basic functions of packaging?
Protection
Information
Containment
All of the above
Occurs when an individual salesperson sells a product, service or solution to a client.
Advertising
Public Relation
Personal selling
Direct marketing
This consist of each person who is involved in the product or service whether directly or indirectly.
Positioning
Promotion
People
Packaging
