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Marketing Management Fall Final Exam Review Questions 76-100

Total questions: 25

Worksheet time: 6hrs 15mins

Name
Class
Date
1.

At home, Bill uses Firefox to view web pages. At work, he uses Google Chrome to look at the same

pages. These software programs that "translate" HTML-encoded files into websites that Bill can read are

examples of...

a)

Search engines

b)

Uniform resource locators

c)

Listservs

d)

Browsers

2.

A database query allows a user to retrieve business records that contain...

a)

The same criteria

b)

Different values

c)

Random statistics

d)

Dissimilar information

3.

What is an important consideration when selecting graphics and posting them on a business's website?

a)

Log files

b)

Font size

c)

Descriptive links

d)

Download time

4.

Tim works for a manufacturer that produces food items. He manages the flow of products from

production to consumption. He decides where and how to store the products as well as how and when to

transport them to customers. In which part of operations does Tim work?

a)

Quality assurance

b)

Scheduling

c)

Quality inspection

d)

Logistics

5.

Jackie is starting a T-shirt business. When should Jackie read the instructions for the heat press, vinyl

cutter, and printer that he'll be using to create his products?

a)

When any of the equipment malfunctions

b)

Before using the equipment for the first time

c)

Never; he can figure out the equipment on his own.

d)

When he hires his first employee

6.

The Occupational Safety and Health Administration (OSHA) is responsible for...

a)

reporting job-related injuries or illnesses to supervisors.

b)

seeking medical attention for injured employees.

c)

insisting that businesses maintain safe, hazard-free workplaces.

d)

complying with a business's safety rules.

7.

When a fire alarm goes off at Karen's office, she maintains her composure and leads her coworkers out

of the building quickly and quietly. As a result, nobody was injured, and Karen's team made it out of the

building before anyone else. This is an example of the importance of...

a)

staying calm in emergency situations.

b)

ignoring company protocol during emergencies.

c)

the concept of "every man for himself" during emergencies.

d)

doubting the seriousness of fire alarms.

8.

What are the most effective deterrents to shoplifting?

a)

Guards and detectives

b)

Electronic article surveillance tags

c)

Fitting room staffs and mirrors

d)

Concealed closed-circuit televisions

9.

To maintain workplace security and minimize breaches, you must be...

a)

a team player.

b)

distracted.

c)

observant.

d)

friendly.

10.

Which of the following is a reason why it is important to monitor projects?

a)

It saves time and resources.

b)

It allows projects to go off track.

c)

It eliminates accountability.

d)

It makes team members more competitive.

11.

In searching out suppliers, industrial purchasers should obtain __________ from potential vendors.

a)

purchase orders

b)

price quotations

c)

buying plans

d)

resource files

12.

What is a production activity that helps businesses decide how much to produce?

a)

Budgeting

b)

Scheduling

c)

Forecasting

d)

Transforming

13.

A soft drink manufacturer needs to keep the right number of sodas on hand to satisfy customer demand

without producing excess product that will go unused. This is an example of which aspect of supply chain

management?

a)

Customer service

b)

Inventory management

c)

Cost management

d)

Logistics management

14.

A company's manager did not protect confidential information about a conflict between two employees.

What is a likely consequence of this action?

a)

Costly lawsuits

b)

Loss of clients

c)

Damaged workplace environment

d)

Claims of workplace discrimination

15.

Your daily personal grooming habits directly impact your personal...

a)

relaxation.

b)

hygiene.

c)

skills.

d)

education.

16.

When a person uses a decision-making model to make a decision, they can trust that...

a)

their intuition is right.

b)

they made the best choice.

c)

they achieved success.

d)

they made a good effort.

17.

Which of the following individuals is most likely to meet their employer's expectations for proper

employee behavior?

a)

Charlene, who oversleeps and is late to work once or twice a month

b)

Penelope, who asked a successful veteran coworker to serve as her mentor

c)

Dave, who has a tendency to take credit for his team's work

d)

Tim, who waits a week or more before replying to his manager's emails

18.

Which of the following is an example of job shadowing?

a)

Tom asks an advertising manager about various professional organizations in marketing.

b)

Kayla follows the public relations director of a local company to learn about their career.

c)

Delia talks with an event coordinator about the ways in which she can donate her time to a local

charity.

d)

Brian sets up a time to meet with a sales representative to find out about their job duties.

19.

Kayla is an introvert who enjoys working alone. She also prefers structure and routine in her day. Which

of the following careers would best suit Kayla's personality?

a)

Accountant

b)

Elementary school teacher

c)

Marketing specialist

d)

Public defense attorney

20.

Technological advancements have made it possible for some entrepreneurs to...

a)

reduce the need for maintaining financial records.

b)

operate their businesses entirely from their computers.

c)

run their businesses with fewer computer skills.

d)

eliminate the need to pay income and Social Security taxes.

21.

Which of the following is an example of an appropriate attitude for a job applicant to demonstrate during a

job interview?

a)

I have skills that this company could use.

b)

I can do any job that I'm asked to do.

c)

I think this company would be lucky to get me.

d)

I know all about this company and its products.

22.

To develop a professional-looking resume, the writer should...

a)

create interest by using colorful text.

b)

include a photograph of themselves.

c)

begin by describing their work history.

d)

proofread the document for spelling errors.

23.

Sally is interested in working with animals. In her free time, Sally goes to the local animal shelter to help

feed, walk, and care for the stray dogs and cats. Sally is gaining experience in her field of interest by...

a)

job shadowing a veterinarian.

b)

participating in an internship.

c)

doing volunteer work.

d)

organizing a charitable event.

24.

Where are a company's protocols, policies, and procedures most likely to be found?

a)

Posted in the company cafeteria

b)

On the company's public website

c)

They usually aren't written down.

d)

In a company handbook

25.

When navigated properly, your company’s chain of command can...

a)

guide you toward better financial health.

b)

reveal to you your hidden talents.

c)

be your personal map for career success.

d)

help you discern your true purpose in life.