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WorksheetsE-commerce Business Models Quiz
Total questions: 15
Worksheet time: 8mins
Which element of the business model addresses what a firm provides that other firms do not and cannot?
revenue model
competitive advantage
market strategy
value proposition
Which element of the business model refers to the presence of substitute products in the market?
value proposition
competitive environment
competitive advantage
market strategy
A firm's ________ describes how a firm will produce a superior return on invested capital.
value proposition
revenue model
market strategy
competitive advantage
Which of the following involves a company giving away a certain level of product or services without charge, but then charging a fee for premium levels of the product or service?
advertising revenue model
subscription revenue model
freemium strategy
transaction fee revenue model
The existence of a large number of competitors in any one market segment may indicate:
an untapped market niche.
the market is saturated.
no one firm has differentiated itself within that market.
a market that has already been tried without success.
A ________ specifically details how you plan to find customers and to sell your product.
sales analysis
business plan
competitive strategy
market strategy
Which of the following is not a community provider?
Priceline
In general, the key to becoming a successful content provider is to:
own the content being provided.
own the technology by which content is created, presented, and distributed.
provide online content for free.
provide other services as well as online content.
All of the following may lead to a competitive advantage except:
less expensive suppliers.
better employees.
fewer products.
superior products.
Which of the following gives a business model the most credibility with outside investors?
the firm's management team
the firm's value proposition
the firm's market opportunity
the firm's market strategy
Which type of investor typically becomes interested in a start-up company after it has begun generating revenue?
incubators
angel investors
crowdfunders
venture capital investors
Which of the following is another name for a revenue model?
business model
business strategy
financial model
financial statements
A wealthy individual who invests personal funds in a start-up in exchange for an equity stock in the business is referred to as a(n) ________.
incubator
angel investor
venture capital investor
crowdfunder
All of the following are examples of business-to-business (B2B) business models except:
e-distributors.
e-procurement.
exchanges.
e-tailers.
What is a Business Model?
A model that allows customers to purchase additional services
A way of providing paying customers with additional free perks
A useful and novel way to bring value to customers
A set of planned activities designed to result in a profit in a marketplace
