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Economic Test

Total questions: 29

Worksheet time: 15mins

Name
Class
Date
1.

Which of the following is NOT an accurate statement based on the laws of supply and demand?

a)

When the supply of a product increases, prices tend to fall.

b)

When demand for a product goes up, prices can be set higher.

c)

The price point at which supply and demand are equal is said to be the equilibrium point.

d)

When demand for service goes down, a business will increase prices to make up for the loss of sales.

2.

Advertising a product for a great price and then not having it available for consumers to purchase is part of which practice?

a)

price fixing

b)

none of the above

c)

bait & switch

d)

price discrimination

3.

Which of the following allows consumers to negotiate prices?

a)

psychological pricing

b)

promotional pricing

c)

one-price policy

d)

flexible pricing promotion

4.

Which of the following statements is true regarding markup?

a)

Markup does not take into account the profit you want to make.

b)

Markup must be sufficient to cover operating expenses and allow profit.

c)

Markup is not affected by operating expenses.

d)

None of the above.

5.

The business cycle

a)

does not greatly affect sports and entertainment businesses.

b)

is a well-defined, predictable pattern in the U.S. economy.

c)

refers to the ups and downs of the economy.

d)

all of the above

6.

Which of the following is characteristic of the expansion phase of the business cycle?

a)

less discretionary income

b)

decreased competition

c)

increased consumer demand

d)

growing unemployment

7.

Which of the following practices is restricted by law?

a)

price fixing

b)

price discrimination

c)

bait & switch

d)

all the above

8.

The downside of the business cycle, when the economy slows down and unemployment goes up, is called

a)

inflation

b)

contraction

c)

peak

d)

expansion

9.

Occurs when related businesses conspire to charge high prices.

a)

markup

b)

price fixing

c)

scarcity

d)

price lines

10.

The lack of resources

a)

scarcity

b)

shoulder period

c)

inflation

d)

law of supply

11.

The inverse relationship between price and demand - when the price goes up, demand goes down; when price goes down demand goes up.

a)

law of supply

b)

equilibrium

c)

law of demand

d)

business cycle

12.

The ups and down of the economy

a)

law of demand

b)

equilibrium

c)

law of supply

d)

business cycle

13.

The point at which supply and demand are the same

a)

equilibrium

b)

law of demand

c)

law of supply

d)

business cycle

14.

A period of moderate demand

a)

equilibrium

b)

shoulder period

c)

inflation

d)

scarcity

15.

Occurs when prices for goods and services rise faster than consumer income

a)

scarcity

b)

inflation

c)

shoulder period

d)

equilibrium

16.

All of the costs associated with running a business in addition to the cost of the merchandise.

a)

inflation

b)

operating expenses

c)

business cycle

d)

price lines

17.

The amount that is added to the cost of a product or service to cover operating expenses and to allow for a profit.

a)

inflation

b)

markup

c)

price fixing

d)

equilibrium

18.

A strategy whereby the price of a product is reduced below the store's cost to create more customer traffic.

a)

bait and switch

b)

price fixing

c)

loss-leader pricing

d)

price lines

19.

Occurs when a product that is advertised at a low price is "out of stock," so the salesperson tries to sell customers a higher-priced alternative.

a)

price fixing

b)

price lines

c)

loss-leader pricing

d)

bait and switch

20.

Distinct categories of merchandise based on price, quality, and features

a)

price discrimination

b)

price lines

c)

price fixing

d)

loss-leader pricing

21.

Occurs when an individual, group, or business is charged a higher price than others purchasing the same product or service

a)

law of supply

b)

price fixing

c)

price discrimination

d)

price lines

22.

The relationship between price and supply - when the price goes up, the supply produced goes up; when the price goes sown, the supply produced goes down

a)

price lines

b)

law of demand

c)

law of supply

d)

price discrimination

23.

Which of the following is an example of prestige pricing?

a)

charging wealthy customers higher prices than other customers

b)

charging high prices for status products

c)

negotiating prices at a swap meet

d)

selling a football jersey for $19.99

24.

Which of the following practices is restricted by law?

a)

price discrimination

b)

bait & switch

c)

price fixing

d)

all the above

25.

At the point where supply of a product is the same as demand

a)

the market for the item is said to be in equilibrium

b)

the price is set at its optimum point

c)

inflation will occur

d)

both the first and second answer

26.

Polo and Chaps, which are Ralph Lauren brands, are examples of

a)

promoting pricing

b)

prestige pricing

c)

price lines

d)

psychological pricing

27.

Which of the following is an example of psychological pricing?

a)

charging wealthy customers higher prices than other customers

b)

charging high prices for status products

c)

using bait-and-switch pricing tactics

d)

pricing merchandise at $49.99 instead of $50

28.

Why would a store be willing to lose money on a loss-leader item?

a)

making a profit is not important to the store

b)

loss-leaders will bring customers into the store

c)

customers will also purchase items with higher markups

d)

both the second and third answers are correct

29.

What is the pricing strategy called that has price tags end in .95 or .99 ?

a)

promotional pricing

b)

flexible pricing policy

c)

odd-number pricing

d)

psychological pricing