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Distribution Unit Test

Total questions: 41

Worksheet time: 23mins

Name
Class
Date
1.

Distribution correlates to the ​ ​ component of the marketing mix.

(a)  

Choose from the below words

Product

Place

Price

Promotion

2.

As a part of the marketing mix, distribution involves the _______ and _______used to make products available to customers.

a)
Locations, methods
b)
Locations, prices
c)

Pricing, promotion

d)

Selling, financing

3.

The _______ function involves determining the best methods and procedures to use so that prospective customers can locate, obtain, and use a business’s products and services.

a)

Distribution

b)

Selling

c)

Promotion

d)

Pricing

4.

Which statement best describes how product distribution works?

a)

Dividing production tasks within a company

b)

Maximizing profit margins by selling products online

c)

Moving products through a distribution channel so they get in front of potential customers

d)

Finding wholesalers who will sell products at a lower cost

5.

Distribution is successful when

a)

Products are made available to customers in the right place at the right time in the right quantities

b)

Products are made available to customers at the right time in large quantities

c)

Products are made available to customers at the right time and place

d)

Products are made available to customers

6.

The path a product takes from the producer to the ultimate consumer. It is made up of the organizations and individuals who participate in the movement or exchange of products from the producer to the final consumer.

a)

Distribution channel

b)

Intensive distribution

c)

Wholesale channel

d)

Selective distribution

7.

Makes up all the activities that help to ensure that the right amount of product is delivered to the right place at the right time. It involves order processing, transporting, storing, stock handling, and inventory control of materials and products.

a)

Inventory management

b)

Physical distribution/logistics

c)

Ecommerce

d)

Brick and mortar retailing

8.

The two types of distribution channels are:

a)

Transportation and inventory

b)

Wholesale and retail

c)

Direct and indirect

d)

Agent and broker

9.

All parties/businesses involved in a channel of distribution

a)

Channel members

b)

Distribution members

c)

Direct members

d)

Indirect members

10.

Where does a channel of distribution begin?

a)

With the industrial user

b)

With the producer

c)

With the final consumer

d)

With the intermediary

11.

Where does a channel of distribution end?

a)

With the industrial user

b)

With the producer

c)

With the final consumer

d)

With the intermediary

12.

Which of the following illustrates a direct distribution channel?

a)

Producer to retailer to consumer

b)

Producer to wholesaler to consumer

c)

Producer to wholesaler to retailer

d)

Producer to consumer

13.

All of the businesses that are involved in the process of moving products from the producer to the final consumer are known as

a)

Brokers

b)

Wholesalers

c)

Intermediaries

d)

Retailers

14.

Which of the following does NOT represent an intermediary in a distribution channel?

a)

Agent

b)

Producer

c)

Wholesaler

d)

Retailer

15.

What is the main purpose of distribution channel intermediaries?

a)

To help with selling techniques

b)

To move products to consumers

c)

To refill inventory as needed

d)

To promote products to consumers

16.

__________ are independent businesses that do not own the products they sell. They act as intermediaries by bringing buyers and sellers together.

(a)  

Choose from the below words
Agents and brokers

Wholesalers

Retailers

Final consumers

17.

These types of businesses often buy in large quantities from manufacturers, store the goods, then resell them to other businesses.

a)

Agents and brokers

b)

Wholesalers

c)

Retailers

d)

Final consumers

18.

In an indirect channel of distribution, this type of business is often the last stop between the producer and the final consumer of a product. Sells goods to the customer for personal use

a)

Agents and brokers

b)

Wholesalers

c)

Retailers

d)

Producers

19.

This type of wholesale business manages inventory merchandising for retailers by counting stock, filling it when needed, and maintaining store displays. They provide display racks to retailers and only bill the retailer for goods sold.

a)

Full service wholesaler

b)

Rack jobber

c)

Drop shipper

d)

Agent

20.

This is a type of business that doesn’t keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third party and ships it directly to the customer.

a)

Full service wholesaler

b)

Rack jobber

c)

Drop shipper

d)

Broker

21.

Which of the following is an example of a final consumer?

a)

A teenager buying his/her first car

b)

A manager buying officer supplies for the business

c)

A farmer buying seed for a crop that will be sold at market

d)

A restaurant owner buying a new oven for the restaurant kitchen

22.

Which of the following is an example of an industrial user?

a)

A family buying a new home computer

b)

A dad buying a picture frame to put on his desk at work

c)

A hairstylist buying new scissors to perform haircuts

d)

A teacher buying a book to read on vacation

23.

Which of the following factors affects transportation and shipping costs?

a)

The distance between the source and the destination

b)

Means/mode of transportation

c)

Size and quantity of the product to be shipped

24.

What is the most used transportation method in terms of ton miles?

a)

Trucks

b)

Railroads

c)

Pipeline

d)

Ships/boats

25.

These two forms of transportation are rarely slowed down by bad weather.

a)

Boats and railroads

b)

Trucks and pipeline

c)

Planes and boats

d)

Railroads and pipeline

26.

The most flexible of the major transportation methods.

a)

Trucks

b)

Pipelines

c)

Planes

d)

Ships/boats

27.

Almost all overseas freight is transported by

a)

Planes

b)

Ships

c)

Railroads

d)

Trucks

28.

The major advantage of this form of transportation is speed, but a disadvantage is high cost.

a)

Railroads

b)

Planes

c)

Trucks

d)

Pipeline

29.

This method of transportation is relatively low cost and can handle large quantities, but it has a lack of flexibility with drop off and pick up locations and schedules.

a)

Railroad

b)

Planes

c)

Trucks

d)

Pipeline

30.

Trucking companies that provide transportation services to any businesses in their operating area for a fee are known as.

a)

Bulk shippers

b)

Rack jobbers

c)

Motor carriers

d)

Common carriers

31.

A building designed to store large amounts of products until it can be used or sold.

a)

Factory

b)

Distribution center

c)

Workplace

d)

Warehouse

32.

A facility used to accumulate products from several sources and then regroup, repackage, and send them as quickly as possible to the locations where they will be used.

a)

Distribution center

b)

Factory

c)

Workplace

d)

Warehouse

33.

Distributing a brand of gum to gas stations across the United States where many people will see and purchase it is an example of:

a)

Exclusive distribution

b)

Intensive distribution

c)

Selective distribution

d)

Warehouse distribution

34.

Being the only Mercedes Benz dealership in the north Alabama area would be an example of

a)

Exclusive distribution

b)

Intensive distribution

c)

Selective distribution

d)

Warehouse distribution

35.

A manufacturer uses (a)   distribution by using only a limited number of outlets to sell products in its geographic area.

Choose from the below words

Indirect

Direct

Selective

Intensive

36.

A (a)   refers to the items or groups of related items in an inventory unit of control. Businesses can use this to track which items are selling and which are not selling, and it also helps show which items need to be reordered.

Choose from the below words

Stock keeping unit/SKU number

Barcode

Inventory number

Vendor number

37.

The process of buying and storing materials and products while controlling costs for ordering, shipping, and handling and storage.

a)

Distribution

b)

Inventory management

c)

Warehousing

d)

Quality control

38.

The number of times the average inventory has been sold and replaced in a given period.

a)

Cost of goods sold

b)

FIFO

c)

Inventory turnover

d)

LIFO

39.

Businesses that have a physical presence and offer customers a face-to-face experience are known as

a)

Retailers

b)

E-tailers

c)

Brick and Mortar locations

d)

Superstores

40.

In the current market place, many businesses are selling retail goods online. This practice is referred to as

a)

E-tailing

b)

Channel Marketing

c)

Selling

d)

Physical Distribution

41.

If done correctly, excellent distribution methods can overshadow customer complaints about other areas of the marketing mix such as price.

a)

True

b)

False