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Entrepreneurship Quiz 3

Total questions: 15

Worksheet time: 8mins

Name
Class
Date
1.

Which of the following best defines a market problem?

a)

Competitor’s pricing

b)

Customer’s unmet need

c)

Internal challenge

d)

Product flaw

2.

What is a market need?

a)

Business expansion

b)

Customer demand

c)

Competitor innovation

d)

Marketing goal

3.

Why is identifying market problems important for product development?

a)

Reduces costs

b)

Boosts satisfaction

c)

Eliminates competition

d)

Increases engagement

4.

Which group is NOT typically considered when identifying market problems?

a)

Existing customers

b)

Target users

c)

Prospects

d)

Internal staff

5.

What is a common mistake when focusing only on innovation?

a)

Ignoring feedback

b)

Creating irrelevant solutions

c)

Reducing features

d)

Copying strategies

6.

Why is it risky to focus only on competitors?

a)

Higher costs

b)

Customers may not care

c)

Improves loyalty

d)

Increases share

7.

What is the limitation of relying only on customer feedback?

a)

Unrealistic ideas

b)

Limited future vision

c)

Want cheaper products

d)

Dislike innovation

8.

Why talk to prospects and target users?

a)

Easier to convince

b)

Offer broader insights

c)

Prefer new brands

d)

Reduce costs

9.

What happens when focusing only on revenue?

a)

Lose customers

b)

Miss opportunities

c)

Increase innovation

d)

Improve loyalty

10.

Which is NOT part of problem-identification research?

a)

Brand image

b)

Market characteristics

c)

Product pricing

d)

Market potential

11.

What does market potential refer to?

a)

Competitor count

b)

Max sales revenue

c)

Production cost

d)

Satisfaction rate

12.

Which research helps transfer products to users?

a)

Promotional

b)

Distribution

c)

Product

d)

Segmentation

13.

Goal of pricing research?

a)

Reduce costs

b)

Ideal price

c)

Compare prices

d)

Brand awareness

14.

Why know your target market?

a)

Set standards

b)

Satisfy needs

c)

Reduce ads

d)

Improve communication

15.

What does a customer profile describe?

a)

Mission

b)

Characteristics

c)

Features

d)

Strategy