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ENTREPRENEURSHIP EXAM

Total questions: 96

Worksheet time: 48mins

Name
Class
Date
1.

Georgiana owns a restaurant, and recently, she has noticed that the staff throw away a lot of food at the end of each night. If Georgiana is able to cut back on the amount of food waste, she will likely experience

a)

increased success.

b)

a damaged reputation.

c)

a larger workforce.

d)

higher overhead costs.

2.

At what stage of the entrepreneurial process does an entrepreneur determine the amount of capital needed to launch the business?

a)

Harvesting

b)

Actualization

c)

Development

d)

Discovery

3.

Which of the following is a true statement about promotion:

a)

Promotional budgets should be at least $200,000.

b)

Companies should utilize all types of media.

c)

Successful promotional strategies should not be changed.

d)

Promotion's ultimate goal is to increase sales.

4.

Kate is a consultant who specializes in helping companies discover and implement positive solutions to problems in their business processes. Kate's work could best be described as

a)

business analysis.

b)

marketing research.

c)

public relations.

d)

financial counseling.

5.

Which of the following employee-selection tools gives employers a chance to evaluate job applicants' communication skills:

a)

Personal interview

b)

Physical examination

c)

Reference check

d)

Background screening

6.

Which of the following questions should you ask to learn more about stakeholders' expectations for a project's long-term impact:

a)

What are the specific deliverables for this project?

b)

What worries you most about this project?

c)

What problems will this project help to solve?

d)

What obstacles will we face in completing this project?

7.

Every month, a technology company has all-staff meetings in which employees team up and brainstorm new ideas together. Many of these ideas lead to innovative new products. This is an example of how __________ helps organizations innovate and change.

a)

resilience

b)

customer service

c)

training

d)

collaboration

8.

When a company has achieved a maximum level of efficiency, the long-run average total costs of production have been

a)

ignored.

b)

expanded.

c)

minimized.

d)

strengthened.

9.

A furniture manufacturer has been receiving complaints about the safety of its Model BA2X baby crib. What is the first thing the manufacturer should do?

a)

Ship the customers another crib

b)

Offer refunds to the customers

c)

Make style improvements to the crib

d)

Initiate a product recall

10.

Evaluating risk is essential for any business that undertakes a new project or venture. Which of the following is the final step for a business when assessing risks:

a)

A. Decide if the business can withstand a loss

b)

B. Reduce or eliminate each identified risk

c)

C. Estimate the likelihood of a loss occurring

d)

D. Identify as many risks as possible

11.

A local business adds a specific item to its product line each spring. This is an example of the product-mix strategy called

a)

contraction.

b)

animation.

c)

trading-up.

d)

expansion.

12.

Anthony has worked as an IT professional at his company for three years. This year, he hopes to be moved to the social media department so that he can learn new skills and expand his professional network. After doing some research, he finds an employee within the department that he thinks he could learn a lot from. In return, he figures he can help the employee clean up their computer and teach them the new company software. He decides to contact the employee to set up a lunch meeting. In other words, Anthony is trying to initiate a

a)

relational analysis.

b)

strategic relationship.

c)

private partnership.

d)

mentorship program.

13.

A vending company buying products from several businesses and putting those products in vending machines for customers to purchase is an example of a(n)

a)

distribution channel.

b)

independent agent.

c)

service business.

d)

product wholesaler.

14.

Juan recently expanded his business into another country to reach more of his target market. He was thrilled with his company's profits following the expansion—until he converted the money back to his domestic currency. At that point, he realized that the company made much less than he originally thought. What risk involved with international business did Juan experience?

a)

The cost of international unionized labor

b)

Political unrest in foreign countries

c)

Foreign exchange rate fluctuations

d)

International trade agreement changes

15.

Which of the following is an impact of implementing an effective customer profile system into a marketing and sales campaign:

a)

It leads to better customer service.

b)

It creates a broader customer base.

c)

It increases the price of a campaign.

d)

It increases the company's churn rate.

16.

Which of the following equations should employees know when they are verifying the accuracy of a business's balance sheet:

a)

Owner's Equity = Available Cash - Liabilities

b)

Assets = Owner's Equity - Liabilities

c)

Owner's Equity = Liabilities + Available Cash

d)

Assets = Liabilities + Owner's Equity

17.

If a judge determines that two individuals are not qualified to enter into a contract with one another, which basic contractual element is missing?

a)

Consideration

b)

Capacity

c)

Legality

d)

Agreement

18.

An independent organization using part of its website to share comments from satisfied Publix grocery shoppers is an example of which element of the promotional mix?

a)

Sales promotion

b)

Publicity

c)

Advertising

d)

Personal selling

19.

Which of the following are considered the owners of a corporation:

a)

Lower level employees

b)

Managers

c)

Stockholders

d)

CEOs

20.

Why do many businesses use dashboards?

a)

To develop new software programs

b)

To gather information for databases

c)

To maintain security of the systems

d)

To track key performance indicators

21.

One reason why a business might terminate an employee for cause is if the employee

a)

refuses a promotion.

b)

is a whistle-blower.

c)

jeopardizes coworkers.

d)

needs additional training.

22.

A well-documented work process contributes to an efficient operating system because it

a)

is easier to teach to new employees.

b)

has been streamlined to limit waste.

c)

can lead to extra paperwork.

d)

creates the maximum amount of value.

23.

When customers buy on credit, the money owed to the business by the customers is part of the business's

a)

accounts payable.

b)

cash receipts.

c)

current liabilities.

d)

accounts receivable.

24.

What approach to sales forecasting is being used by a business that starts the process by making forecasts for individual products or product lines?

a)

Sales quota

b)

Bottom-up

c)

Trading area

d)

Top-down

25.

An entrepreneur who acts with honesty and integrity in all their business relationships is likely to

a)

experience more competition.

b)

increase their expenses.

c)

develop a positive reputation.

d)

avoid ethical dilemmas.

26.

Gross profit shows business owners the difference between what they've

a)

spent and received.

b)

received and billed.

c)

estimated and invoiced.

d)

paid and risked.

27.

Which of the following is an example of a financial risk associated with new ventures:

a)

Unemployment

b)

Inflation

c)

Competition

d)

Failing industry

28.

The costs required to register a new business are also known as

a)

research expenses.

b)

incorporation fees.

c)

inventory expenses.

d)

establishment fees.

29.

Obtaining a line of goods for use in a business is one of the functions of

a)

organizing.

b)

selling.

c)

purchasing.

d)

controlling.

30.

What is the exchange price of a product?

a)

The price of goods that changes according to economic conditions

b)

The price at which the seller is able to cover costs

c)

The price to the buyer after the seller deducts discounts and allowances

d)

The price that the buyer is willing to pay and the seller is willing to accept

31.

An example of an operating expense that is included in a business's income statement is

a)

purchases.

b)

allowances.

c)

commissions.

d)

inventory.

32.

Kenneth owns a company that sells designer dog collars, harnesses, and leashes. He sends a weekly email to current and prospective customers that includes product information and general tips for animal safety. What type of public relations tool is Kenneth using to connect with his target market?

a)

A. A newsletter

b)

B. A press conference

c)

C. A media tour

d)

D. A press release

33.

Kwame runs an organic meal delivery service. He wants his customers to be able to depend on him to consistently deliver high-quality, healthy food that will simplify their busy lives. This is his company's

a)

company promise.

b)

brand promise.

c)

brand point.

d)

touchpoint.

34.

When analyzing market potential, a business must consider the market's interest level in the product and the market's

a)

profitability standards.

b)

competence and reliability.

c)

ability to buy.

d)

personal goals.

35.

In a business, who is typically responsible for determining how much money a CEO should make?

a)

The previous CEO

b)

The board of directors

c)

The vice president

d)

All the employees

36.

Which of the following processes helps aspiring entrepreneurs generate venture ideas:

a)

Creative thinking

b)

Financial planning

c)

Decision-making

d)

Goal setting

37.

Making sure a company follows laws and regulations describes the HR management activity of

a)

compliance.

b)

compensation and benefits.

c)

employee relations.

d)

staffing.

38.

Because people often change their negotiating styles and strategies, effective negotiators must be

a)

flexible.

b)

uneasy.

c)

indifferent.

d)

optimistic.

39.

A business that focuses its selling efforts on satisfying the needs and wants of its clientele is a __________ business.

a)

customer-oriented

b)

product-oriented

c)

service-oriented

d)

profit-oriented

40.

Which of the following characteristics best describe effective marketing research:

a)

Reliable, timely, subjective

b)

Systematic, accurate, timely

c)

Thorough, inopportune, valid

d)

Objective, inexact, systematic

41.

One of the goals of change management is to

a)

limit the effects of a change.

b)

reduce the time it takes to make a change.

c)

keep the people involved to a minimum.

d)

obtain buy-in from stakeholders.

42.

Where does a channel of distribution begin?

a)

With the producer

b)

With the intermediary

c)

With the industrial user

d)

With the ultimate consumer

43.

Larry's Dairy wants to team up with Rookie Cookie to develop one new ice cream flavor. How should Larry's Dairy accomplish this?

a)

License Rookie Cookie name

b)

Execute a joint venture

c)

Create a partnership

d)

Create a franchise under Rookie Cookie

44.

The manager of a gift shop has doubled the selling price of one type of small, stuffed animals because customers want more of the items than are available to buy. What factor affecting selling price is involved in this situation?

a)

Cost and expense

b)

Government regulation

c)

Supply and demand

d)

Competition

45.

What type of corporate growth is depicted in the following example: Company X combines with Company Y to form Company Z.

a)

Charter

b)

Merger

c)

Consolidation

d)

Expansion

46.

Charice creates a new kind of glue using a new chemical formula that she invented. She wants to make sure that none of her competitors use the formula for their products. To protect the formula, Charice should ________ it.

a)

patent

b)

trademark

c)

copyright

d)

prototype

47.

Commissions paid to salespeople increase as the amount of their sales increase. This is an example of ________ costs.

a)

fixed

b)

semi-variable

c)

variable

d)

operating

48.

When a business installs dead-bolt locks on all of its exterior doors, it reduces __________ risk.

a)

natural

b)

economic

c)

human

d)

obsolescence

49.

Who typically has the greatest influence on a company's corporate governance?

a)

Board of directors

b)

Shareholders

c)

Chief financial officer

d)

HR director

50.

SWOT analysis is a technique for summarizing a company's

a)

skills, workers, organizations, and teams.

b)

strategy, wholesalers, objectives, and trademarks.

c)

strengths, weaknesses, opportunities, and threats.

d)

store, warranty, occupations, and tariffs.

51.

What section of a long, formal business report contains the author's opinions?

a)

Appendix

b)

Recommendations

c)

Introduction

d)

Summary

52.

When a scandal involving a large bank's CEO became public, the bank's public relations team went into immediate action. The team released public statements, provided an information hotline for the media, and apologized for the bank's involvement in the scandal. These public relations activities are forms of

a)

philanthropy.

b)

community relations.

c)

media tours.

d)

crisis management.

53.

A business with limited cash flow might decide to lease rather than buy a facility because it wants to avoid making a

a)

short-term commitment.

b)

sizeable down payment.

c)

monthly insurance disbursement.

d)

required security deposit.

54.

Gloria, a screenwriter, has written a new script. To protect her artistic work from possible reproduction by other people, she needs a

a)

trade secret.

b)

patent.

c)

trademark.

d)

copyright.

55.

A disruption in the supply chain can cause a business to

a)

make more money.

b)

create happy customers.

c)

encourage employees.

d)

stop production.

56.

Which of the following are two results of a company incorporating a business process design:

a)

Higher efficiency and decreased risk management

b)

Increased structure and more consistency

c)

Increased inefficiencies and more professionalism

d)

More redundancies and improved problem solving

57.

April and Mark are making plans to open a fashion boutique in an expensive upscale mall in the suburbs. They plan to advertise their shop and put on fundraising fashion shows for charity. Which of the following would be the most appropriate product for them to offer:

a)

$15 T-shirts

b)

$200 silk dress

c)

$20 basic jeans

d)

$5 earrings

58.

Your job is to inform consumers about new services being offered by your business. You are involved in what marketing function?

a)

Promotion

b)

Pricing

c)

Financing

d)

Distribution

59.

Which of the following is an operations activity in business:

a)

Obtaining resources

b)

Selecting media

c)

Analyzing investments

d)

Contacting customers

60.

A realistic vision involves attaining __________ results.

a)

complex

b)

conditional

c)

permanent

d)

noble

61.

What is the general intent of corrective counseling?

a)

To be positive and fact-finding with regard to employee behavior

b)

To manage people in such a way that infractions are prevented

c)

To issue increasingly more severe penalties for each offense

d)

To provide a mechanism for maintaining employee discipline on a day-to-day basis

62.

The Davis Company requires customers to provide their banking information each time they pay by phone to eliminate the financial and legal risks associated with storing banking information. However, customers strongly desire the ability to quickly pay by phone and often do not have their banking information available. The current situation is causing late and missed payments, resulting in lost revenue for the company. Dissatisfied customers experiencing late fees, who often rant about the company's poor service online, are creating a poor brand image for the company. Which of the following actions should the company take to best manage its legal, financial, IT, and brand risks:

a)

Eliminate the pay-by-phone option and require customers to mail their payments to a P.O. Box

b)

Encourage customers to set up automatic electronic payments, eliminating the need to store the information

c)

Send letters explaining how the current payment policy protects customers' personal information

d)

Develop a way to encrypt and store customers' bank information in the company database for future use

63.

What type of information about equipment is important for businesses to keep in their records?

a)

Country of origin

b)

Inventory status

c)

Production process

d)

Serial numbers

64.

One of the main reasons why businesses need marketing information is to use it in

a)

selling situations.

b)

making decisions.

c)

scheduling advertising.

d)

monitoring distribution.

65.

Which of the following is an action that a business might take after comparing its operating results to the industry average:

a)

Improve relations with its advertising agency

b)

Decrease collection time on accounts receivable

c)

Increase participation in community activities

d)

Decrease training and orientation for new employees

66.

What do coworkers who are involved in a dispute need to do before they can find a possible solution?

a)

Contact an arbitrator.

b)

Ignore the situation.

c)

Negotiate a settlement.

d)

Identify the problem.

67.

Before Joe starts working on a new assignment, he thinks about the goals of the assignment, the resources he has available to him, and the activities that the project will entail. Joe is implementing

a)

business process thinking.

b)

inventory management.

c)

personal accountability.

d)

business objective planning.

68.

What is necessary for goods and services to exist?

a)

Product standards

b)

Raw materials

c)

Entrepreneurial discovery

d)

Demographic changes

69.

Which of the following software is required for a computer system to be able to access online data:

a)

Antivirus

b)

Filter

c)

Browser

d)

Modem

70.

Zander owns a company that buys tea from other companies in China and sells it to grocery stores. Zander's company is a(n)

a)

industrial user.

b)

producer.

c)

wholesaler.

d)

retailer.

71.

One reason why TV is popular with advertisers is because it is the

a)

medium that delivers more memorable, believable ads.

b)

only broadcast medium that offers local programming.

c)

least influential type of advertising media.

d)

least expensive type of advertising media.

72.

To protect the company's operations from risks like natural disasters or cyberattacks, IT Solutions, Inc. developed a

a)

benchmarking system.

b)

content management system.

c)

unique selling proposition.

d)

business continuity plan.

73.

Do businesses such as banks and dry cleaners engage in production?

a)

No, the services provided by these businesses are intangible.

b)

No, these businesses do not engage in production.

c)

Yes, these businesses produce a line of tangible products.

d)

Yes, the services provided by these businesses are their products.

74.

Assembly, testing, and packaging fall under what stage of supply chain management?

a)

Delivering

b)

Manufacturing

c)

Planning

d)

Sourcing

75.

When an employee is speaking with a customer about the customer's experience with the company, what should the employee do?

a)

Listen actively

b)

Provide input

c)

Anticipate responses

d)

Agree with feedback

76.

When monitoring progress in achieving organizational goals, it's important to evaluate objectives that are

a)

vague.

b)

measurable.

c)

implied.

d)

flexible.

77.

Jolene's ice cream shop runs out of ice cream cones on a busy day. What type of situation requiring adaptability is Jolene's shop facing?

a)

Transition period

b)

Resource issue

c)

Emergency

d)

Personal interaction

78.

Which of the following is an example of business managers dealing unethically with employees:

a)

Offering limited part-time options

b)

Disciplining a whistle-blower

c)

Monitoring use of supplies

d)

Downsizing the workforce

79.

In what way can a startup business benefit from writing a business plan?

a)

Define managers' roles

b)

Assess a new product or promotion

c)

Prepare for an expansion

d)

Place a value on the business

80.

Owners/Managers should avoid conducting a feasibility study if they are

a)

unsure about the idea.

b)

certain the idea is feasible.

c)

considering a business expansion.

d)

not ready to start the venture.

81.

Sakiko wants to make sure she has a good understanding of the target customers for her new venture, so in her business plan, she should include a(n)

a)

company description.

b)

executive summary.

c)

market analysis.

d)

competitive analysis.

82.

ABC Inc. sells very expensive products that the average consumer cannot afford. Which form of demographic segmentation would be the most appropriate to use when directing promotional efforts to the target market?

a)

Occupation

b)

Age

c)

Life stage

d)

Income

83.

Which of the following ratios can help a business determine its overall profitability:

a)

Working capital ratio

b)

Dividend yield

c)

Return on equity

d)

Liquidity ratio

84.

A magazine has recently shifted to an all-digital product. This decision has most likely led to the need for

a)

new employees.

b)

business process changes.

c)

a shift in the mission statement.

d)

increased revenue.

85.

One way for a business to control its expenses is to develop a plan to

a)

purchase additional liability insurance.

b)

obtain competitive bids from service providers.

c)

offer flexible work hours to fulltime employees.

d)

eliminate employees' healthcare benefits.

86.

Internal and external audits are both necessary functions for a business, but they have several key differences. One of these differences is that

a)

external auditors are responsible to management, while internal auditors are responsible to shareholders.

b)

internal audits are conducted once a year, while external audits are ongoing and conducted throughout the year.

c)

internal auditors are company employees, while external auditors are employed by an outside audit firm.

d)

external audit reports examine company practices and risks, while internal reports examine financial records.

87.

One reason why it is important for businesses to identify and respond to current business trends is to

a)

control performance.

b)

remain competitive.

c)

encourage feedback.

d)

improve motivation.

88.

Which of the following is a financial record that indicates an owner's equity in a business:

a)

Balance sheet

b)

Profit report

c)

Income statement

d)

Operating budget

89.

Sonny wants to run mail, email, social media, and texting campaigns, which are all forms of __________ marketing.

a)

relationship

b)

digital

c)

print

d)

direct

90.

A local grocery store encourages its customers to sign up for its free loyalty cards. Based on the data it collects from the cards, the grocery store makes decisions about what items to put on sale and when. This is an example of a data ________ strategy.

a)

encryption

b)

breach

c)

advertising

d)

mining

91.

How can an action plan help manage employees?

a)

It details steps to achieve sales goals.

b)

It plans for risk.

c)

It explains how products will be created and delivered.

d)

It allows the manager to delegate tasks and track progress.

92.

What category of an income statement indicates total profit?

a)

Cash flow

b)

Bottom line

c)

Net profit

d)

Gross profit

93.

An important aspect of providing excellent customer service is

a)

using creative ads.

b)

complimenting vendors.

c)

training employees.

d)

earning high profits.

94.

What important factors should a small business owner consider when deciding whether to hire an additional employee?

a)

Training needs and attitude

b)

Property taxes and benefits

c)

Screening process and skill set

d)

Necessary skills and affordability

95.

When concluding an interview with a job applicant, the interviewer should explain the

a)

next step in the process.

b)

problems in the business.

c)

performance evaluation system.

d)

requirements of the position.

96.

The last step in the budgeting process is to

a)

gather relevant data.

b)

plug in the data.

c)

evaluate and revise the budget as necessary.

d)

use the budget for financial planning and control.