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WorksheetsENTREPRENEURSHIP EXAM
Total questions: 96
Worksheet time: 48mins
Georgiana owns a restaurant, and recently, she has noticed that the staff throw away a lot of food at the end of each night. If Georgiana is able to cut back on the amount of food waste, she will likely experience
increased success.
a damaged reputation.
a larger workforce.
higher overhead costs.
At what stage of the entrepreneurial process does an entrepreneur determine the amount of capital needed to launch the business?
Harvesting
Actualization
Development
Discovery
Which of the following is a true statement about promotion:
Promotional budgets should be at least $200,000.
Companies should utilize all types of media.
Successful promotional strategies should not be changed.
Promotion's ultimate goal is to increase sales.
Kate is a consultant who specializes in helping companies discover and implement positive solutions to problems in their business processes. Kate's work could best be described as
business analysis.
marketing research.
public relations.
financial counseling.
Which of the following employee-selection tools gives employers a chance to evaluate job applicants' communication skills:
Personal interview
Physical examination
Reference check
Background screening
Which of the following questions should you ask to learn more about stakeholders' expectations for a project's long-term impact:
What are the specific deliverables for this project?
What worries you most about this project?
What problems will this project help to solve?
What obstacles will we face in completing this project?
Every month, a technology company has all-staff meetings in which employees team up and brainstorm new ideas together. Many of these ideas lead to innovative new products. This is an example of how __________ helps organizations innovate and change.
resilience
customer service
training
collaboration
When a company has achieved a maximum level of efficiency, the long-run average total costs of production have been
ignored.
expanded.
minimized.
strengthened.
A furniture manufacturer has been receiving complaints about the safety of its Model BA2X baby crib. What is the first thing the manufacturer should do?
Ship the customers another crib
Offer refunds to the customers
Make style improvements to the crib
Initiate a product recall
Evaluating risk is essential for any business that undertakes a new project or venture. Which of the following is the final step for a business when assessing risks:
A. Decide if the business can withstand a loss
B. Reduce or eliminate each identified risk
C. Estimate the likelihood of a loss occurring
D. Identify as many risks as possible
A local business adds a specific item to its product line each spring. This is an example of the product-mix strategy called
contraction.
animation.
trading-up.
expansion.
Anthony has worked as an IT professional at his company for three years. This year, he hopes to be moved to the social media department so that he can learn new skills and expand his professional network. After doing some research, he finds an employee within the department that he thinks he could learn a lot from. In return, he figures he can help the employee clean up their computer and teach them the new company software. He decides to contact the employee to set up a lunch meeting. In other words, Anthony is trying to initiate a
relational analysis.
strategic relationship.
private partnership.
mentorship program.
A vending company buying products from several businesses and putting those products in vending machines for customers to purchase is an example of a(n)
distribution channel.
independent agent.
service business.
product wholesaler.
Juan recently expanded his business into another country to reach more of his target market. He was thrilled with his company's profits following the expansion—until he converted the money back to his domestic currency. At that point, he realized that the company made much less than he originally thought. What risk involved with international business did Juan experience?
The cost of international unionized labor
Political unrest in foreign countries
Foreign exchange rate fluctuations
International trade agreement changes
Which of the following is an impact of implementing an effective customer profile system into a marketing and sales campaign:
It leads to better customer service.
It creates a broader customer base.
It increases the price of a campaign.
It increases the company's churn rate.
Which of the following equations should employees know when they are verifying the accuracy of a business's balance sheet:
Owner's Equity = Available Cash - Liabilities
Assets = Owner's Equity - Liabilities
Owner's Equity = Liabilities + Available Cash
Assets = Liabilities + Owner's Equity
If a judge determines that two individuals are not qualified to enter into a contract with one another, which basic contractual element is missing?
Consideration
Capacity
Legality
Agreement
An independent organization using part of its website to share comments from satisfied Publix grocery shoppers is an example of which element of the promotional mix?
Sales promotion
Publicity
Advertising
Personal selling
Which of the following are considered the owners of a corporation:
Lower level employees
Managers
Stockholders
CEOs
Why do many businesses use dashboards?
To develop new software programs
To gather information for databases
To maintain security of the systems
To track key performance indicators
One reason why a business might terminate an employee for cause is if the employee
refuses a promotion.
is a whistle-blower.
jeopardizes coworkers.
needs additional training.
A well-documented work process contributes to an efficient operating system because it
is easier to teach to new employees.
has been streamlined to limit waste.
can lead to extra paperwork.
creates the maximum amount of value.
When customers buy on credit, the money owed to the business by the customers is part of the business's
accounts payable.
cash receipts.
current liabilities.
accounts receivable.
What approach to sales forecasting is being used by a business that starts the process by making forecasts for individual products or product lines?
Sales quota
Bottom-up
Trading area
Top-down
An entrepreneur who acts with honesty and integrity in all their business relationships is likely to
experience more competition.
increase their expenses.
develop a positive reputation.
avoid ethical dilemmas.
Gross profit shows business owners the difference between what they've
spent and received.
received and billed.
estimated and invoiced.
paid and risked.
Which of the following is an example of a financial risk associated with new ventures:
Unemployment
Inflation
Competition
Failing industry
The costs required to register a new business are also known as
research expenses.
incorporation fees.
inventory expenses.
establishment fees.
Obtaining a line of goods for use in a business is one of the functions of
organizing.
selling.
purchasing.
controlling.
What is the exchange price of a product?
The price of goods that changes according to economic conditions
The price at which the seller is able to cover costs
The price to the buyer after the seller deducts discounts and allowances
The price that the buyer is willing to pay and the seller is willing to accept
An example of an operating expense that is included in a business's income statement is
purchases.
allowances.
commissions.
inventory.
Kenneth owns a company that sells designer dog collars, harnesses, and leashes. He sends a weekly email to current and prospective customers that includes product information and general tips for animal safety. What type of public relations tool is Kenneth using to connect with his target market?
A. A newsletter
B. A press conference
C. A media tour
D. A press release
Kwame runs an organic meal delivery service. He wants his customers to be able to depend on him to consistently deliver high-quality, healthy food that will simplify their busy lives. This is his company's
company promise.
brand promise.
brand point.
touchpoint.
When analyzing market potential, a business must consider the market's interest level in the product and the market's
profitability standards.
competence and reliability.
ability to buy.
personal goals.
In a business, who is typically responsible for determining how much money a CEO should make?
The previous CEO
The board of directors
The vice president
All the employees
Which of the following processes helps aspiring entrepreneurs generate venture ideas:
Creative thinking
Financial planning
Decision-making
Goal setting
Making sure a company follows laws and regulations describes the HR management activity of
compliance.
compensation and benefits.
employee relations.
staffing.
Because people often change their negotiating styles and strategies, effective negotiators must be
flexible.
uneasy.
indifferent.
optimistic.
A business that focuses its selling efforts on satisfying the needs and wants of its clientele is a __________ business.
customer-oriented
product-oriented
service-oriented
profit-oriented
Which of the following characteristics best describe effective marketing research:
Reliable, timely, subjective
Systematic, accurate, timely
Thorough, inopportune, valid
Objective, inexact, systematic
One of the goals of change management is to
limit the effects of a change.
reduce the time it takes to make a change.
keep the people involved to a minimum.
obtain buy-in from stakeholders.
Where does a channel of distribution begin?
With the producer
With the intermediary
With the industrial user
With the ultimate consumer
Larry's Dairy wants to team up with Rookie Cookie to develop one new ice cream flavor. How should Larry's Dairy accomplish this?
License Rookie Cookie name
Execute a joint venture
Create a partnership
Create a franchise under Rookie Cookie
The manager of a gift shop has doubled the selling price of one type of small, stuffed animals because customers want more of the items than are available to buy. What factor affecting selling price is involved in this situation?
Cost and expense
Government regulation
Supply and demand
Competition
What type of corporate growth is depicted in the following example: Company X combines with Company Y to form Company Z.
Charter
Merger
Consolidation
Expansion
Charice creates a new kind of glue using a new chemical formula that she invented. She wants to make sure that none of her competitors use the formula for their products. To protect the formula, Charice should ________ it.
patent
trademark
copyright
prototype
Commissions paid to salespeople increase as the amount of their sales increase. This is an example of ________ costs.
fixed
semi-variable
variable
operating
When a business installs dead-bolt locks on all of its exterior doors, it reduces __________ risk.
natural
economic
human
obsolescence
Who typically has the greatest influence on a company's corporate governance?
Board of directors
Shareholders
Chief financial officer
HR director
SWOT analysis is a technique for summarizing a company's
skills, workers, organizations, and teams.
strategy, wholesalers, objectives, and trademarks.
strengths, weaknesses, opportunities, and threats.
store, warranty, occupations, and tariffs.
What section of a long, formal business report contains the author's opinions?
Appendix
Recommendations
Introduction
Summary
When a scandal involving a large bank's CEO became public, the bank's public relations team went into immediate action. The team released public statements, provided an information hotline for the media, and apologized for the bank's involvement in the scandal. These public relations activities are forms of
philanthropy.
community relations.
media tours.
crisis management.
A business with limited cash flow might decide to lease rather than buy a facility because it wants to avoid making a
short-term commitment.
sizeable down payment.
monthly insurance disbursement.
required security deposit.
Gloria, a screenwriter, has written a new script. To protect her artistic work from possible reproduction by other people, she needs a
trade secret.
patent.
trademark.
copyright.
A disruption in the supply chain can cause a business to
make more money.
create happy customers.
encourage employees.
stop production.
Which of the following are two results of a company incorporating a business process design:
Higher efficiency and decreased risk management
Increased structure and more consistency
Increased inefficiencies and more professionalism
More redundancies and improved problem solving
April and Mark are making plans to open a fashion boutique in an expensive upscale mall in the suburbs. They plan to advertise their shop and put on fundraising fashion shows for charity. Which of the following would be the most appropriate product for them to offer:
$15 T-shirts
$200 silk dress
$20 basic jeans
$5 earrings
Your job is to inform consumers about new services being offered by your business. You are involved in what marketing function?
Promotion
Pricing
Financing
Distribution
Which of the following is an operations activity in business:
Obtaining resources
Selecting media
Analyzing investments
Contacting customers
A realistic vision involves attaining __________ results.
complex
conditional
permanent
noble
What is the general intent of corrective counseling?
To be positive and fact-finding with regard to employee behavior
To manage people in such a way that infractions are prevented
To issue increasingly more severe penalties for each offense
To provide a mechanism for maintaining employee discipline on a day-to-day basis
The Davis Company requires customers to provide their banking information each time they pay by phone to eliminate the financial and legal risks associated with storing banking information. However, customers strongly desire the ability to quickly pay by phone and often do not have their banking information available. The current situation is causing late and missed payments, resulting in lost revenue for the company. Dissatisfied customers experiencing late fees, who often rant about the company's poor service online, are creating a poor brand image for the company. Which of the following actions should the company take to best manage its legal, financial, IT, and brand risks:
Eliminate the pay-by-phone option and require customers to mail their payments to a P.O. Box
Encourage customers to set up automatic electronic payments, eliminating the need to store the information
Send letters explaining how the current payment policy protects customers' personal information
Develop a way to encrypt and store customers' bank information in the company database for future use
What type of information about equipment is important for businesses to keep in their records?
Country of origin
Inventory status
Production process
Serial numbers
One of the main reasons why businesses need marketing information is to use it in
selling situations.
making decisions.
scheduling advertising.
monitoring distribution.
Which of the following is an action that a business might take after comparing its operating results to the industry average:
Improve relations with its advertising agency
Decrease collection time on accounts receivable
Increase participation in community activities
Decrease training and orientation for new employees
What do coworkers who are involved in a dispute need to do before they can find a possible solution?
Contact an arbitrator.
Ignore the situation.
Negotiate a settlement.
Identify the problem.
Before Joe starts working on a new assignment, he thinks about the goals of the assignment, the resources he has available to him, and the activities that the project will entail. Joe is implementing
business process thinking.
inventory management.
personal accountability.
business objective planning.
What is necessary for goods and services to exist?
Product standards
Raw materials
Entrepreneurial discovery
Demographic changes
Which of the following software is required for a computer system to be able to access online data:
Antivirus
Filter
Browser
Modem
Zander owns a company that buys tea from other companies in China and sells it to grocery stores. Zander's company is a(n)
industrial user.
producer.
wholesaler.
retailer.
One reason why TV is popular with advertisers is because it is the
medium that delivers more memorable, believable ads.
only broadcast medium that offers local programming.
least influential type of advertising media.
least expensive type of advertising media.
To protect the company's operations from risks like natural disasters or cyberattacks, IT Solutions, Inc. developed a
benchmarking system.
content management system.
unique selling proposition.
business continuity plan.
Do businesses such as banks and dry cleaners engage in production?
No, the services provided by these businesses are intangible.
No, these businesses do not engage in production.
Yes, these businesses produce a line of tangible products.
Yes, the services provided by these businesses are their products.
Assembly, testing, and packaging fall under what stage of supply chain management?
Delivering
Manufacturing
Planning
Sourcing
When an employee is speaking with a customer about the customer's experience with the company, what should the employee do?
Listen actively
Provide input
Anticipate responses
Agree with feedback
When monitoring progress in achieving organizational goals, it's important to evaluate objectives that are
vague.
measurable.
implied.
flexible.
Jolene's ice cream shop runs out of ice cream cones on a busy day. What type of situation requiring adaptability is Jolene's shop facing?
Transition period
Resource issue
Emergency
Personal interaction
Which of the following is an example of business managers dealing unethically with employees:
Offering limited part-time options
Disciplining a whistle-blower
Monitoring use of supplies
Downsizing the workforce
In what way can a startup business benefit from writing a business plan?
Define managers' roles
Assess a new product or promotion
Prepare for an expansion
Place a value on the business
Owners/Managers should avoid conducting a feasibility study if they are
unsure about the idea.
certain the idea is feasible.
considering a business expansion.
not ready to start the venture.
Sakiko wants to make sure she has a good understanding of the target customers for her new venture, so in her business plan, she should include a(n)
company description.
executive summary.
market analysis.
competitive analysis.
ABC Inc. sells very expensive products that the average consumer cannot afford. Which form of demographic segmentation would be the most appropriate to use when directing promotional efforts to the target market?
Occupation
Age
Life stage
Income
Which of the following ratios can help a business determine its overall profitability:
Working capital ratio
Dividend yield
Return on equity
Liquidity ratio
A magazine has recently shifted to an all-digital product. This decision has most likely led to the need for
new employees.
business process changes.
a shift in the mission statement.
increased revenue.
One way for a business to control its expenses is to develop a plan to
purchase additional liability insurance.
obtain competitive bids from service providers.
offer flexible work hours to fulltime employees.
eliminate employees' healthcare benefits.
Internal and external audits are both necessary functions for a business, but they have several key differences. One of these differences is that
external auditors are responsible to management, while internal auditors are responsible to shareholders.
internal audits are conducted once a year, while external audits are ongoing and conducted throughout the year.
internal auditors are company employees, while external auditors are employed by an outside audit firm.
external audit reports examine company practices and risks, while internal reports examine financial records.
One reason why it is important for businesses to identify and respond to current business trends is to
control performance.
remain competitive.
encourage feedback.
improve motivation.
Which of the following is a financial record that indicates an owner's equity in a business:
Balance sheet
Profit report
Income statement
Operating budget
Sonny wants to run mail, email, social media, and texting campaigns, which are all forms of __________ marketing.
relationship
digital
direct
A local grocery store encourages its customers to sign up for its free loyalty cards. Based on the data it collects from the cards, the grocery store makes decisions about what items to put on sale and when. This is an example of a data ________ strategy.
encryption
breach
advertising
mining
How can an action plan help manage employees?
It details steps to achieve sales goals.
It plans for risk.
It explains how products will be created and delivered.
It allows the manager to delegate tasks and track progress.
What category of an income statement indicates total profit?
Cash flow
Bottom line
Net profit
Gross profit
An important aspect of providing excellent customer service is
using creative ads.
complimenting vendors.
training employees.
earning high profits.
What important factors should a small business owner consider when deciding whether to hire an additional employee?
Training needs and attitude
Property taxes and benefits
Screening process and skill set
Necessary skills and affordability
When concluding an interview with a job applicant, the interviewer should explain the
next step in the process.
problems in the business.
performance evaluation system.
requirements of the position.
The last step in the budgeting process is to
gather relevant data.
plug in the data.
evaluate and revise the budget as necessary.
use the budget for financial planning and control.
