WorksheetsENTREP ETA REVIEW AY2526
Total questions: 25
Worksheet time: 13mins
This part of operations focuses on the step-by-step activities used to convert raw materials into finished products.
Manpower
Production Process
Materials
Machines
Which of the following is least related to operational efficiency?
Training skilled workers
Using quality raw materials
Installing modern equipment
Selecting customer dress style
A business that has only the owner and staff with no middle managers follows what type of organization?
Vertical
Matrix
Flat
Hierarchical
Which activity best reflects a strong people strategy?
Ignoring staff feedback
Encouraging open communication
Removing performance reviews
Reducing employee interaction
A cosmetics brand notices that its buyers prefer cruelty-free and eco-friendly products. This reflects:
Demographic
Geographic
Psychographic
Economic
A gym offers a special discount for members who visit at least 15 times a month. This strategy is based on:
Geographic
Demographic
Psychographic
Behavioral
An entrepreneur studies who is most likely to buy her product and focuses marketing efforts on that group.
Market Evaluation
Product Testing
Target Market Identification
Business Registration
A smartwatch brand highlights long battery life, health tracking, and water resistance as solutions to everyday fitness needs.
Marketing goal
Product mission
Value Proposition
Advertising Plan
A beachwear brand sells mostly in Boracay and Siargao. Which type of market segmentation does this illustrate?
Demographic
Geographic
Behavioral
Psychographic
A laptop company must choose between adding a foldable screen or improving durability and battery life. Which option better addresses core customer needs?
Adding a foldable screen attracts attention
Improving battery life and durability satisfies real needs
Both options are weak for customers
Neither option supports customer needs
A juice shop promotes that it uses 100% freshly pressed fruits. What is this an example of?
Promotion strategy
Unique selling proposition
Pricing strategy
Branding vision
A coffee shop highlights ethical sourcing to stand out from competitors. What positioning approach is being used?
Cost leadership strategy
Ethical differentiation positioning
Short-term sales promotion
Distribution channel change
A soap brand uses recyclable packaging to attract eco-conscious buyers. Which business concept is best illustrated?
Cost reduction
Product positioning
Storage
Transport
A bottled water brand uses clear containers to display purity. What does this primarily communicate to consumers?
Sustainability
Trust & quality
Monopoly
Low price
A bakery creates Valentine themed boxes to boost sales. Which function of packaging does this represent?
Storage
Safety
Promotion
Transport
A fashion brand promotes itself as "Affordable yet stylish."
Promotion mix
Positioning strategy
Pricing
Distribution
A company sells in bulk to offices.
Consumer
Mass
Business
General
Customers can order online and pick up in-store with synced inventory.
Single-channel
Multi-channel
Omni-channel
Traditional
Which promotional method best fits the description: exclusive selling through personalized events?
Mass advertising
Public relations
Personal selling
Sales promotion
A streaming app gives loyalty rewards to frequent users.
Psychographic
Behavioral
Geographic
Demographic
An entrepreneur studies customer complaints and introduces improvements before sales decline. This shows which trait?
Risk Taking
Proactiveness
Innovation
Persistence
A student creates a six-month estimate of revenues and expenses to check profitability. What document is this?
Balance Sheet
Cash Flow Statement
Projected Income Statement
Trial Balance
A business uses social media ads, influencer marketing, and sales discounts together. This is called the:
Promotion Strategy
Promotion Mix
Pricing Strategy
People Strategy
A company sets its price slightly lower than competitors to attract price-sensitive buyers. What strategy is this?
Premium Pricing
Penetration Pricing
Psychological Pricing
Dynamic Pricing
A bakery estimates daily cash inflows and outflows to ensure it can pay suppliers and staff on time. What tool is used?
Income Statement
Balance Sheet
Cash Budget
Trial Balance
