Public Relations Concepts

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Public Relations

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The practice of managing communication between an organization and its publics.

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Issues Management

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The process of anticipating and addressing potential issues that could impact an organization.

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Media Relations

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The relationship between an organization and the media.

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Community Relations

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The efforts made by an organization to build and maintain relationships with the community.

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Philanthropy

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The act of donating money, goods, or services to support charitable causes.

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Financial and Investor Relations

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Communication between a company and its investors and stakeholders.

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Marketing Communications

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The various ways in which a company communicates with its customers.

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Lobbying

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The act of influencing decisions made by government officials.

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Internal Relations

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Communication and relationship management within an organization.

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Crisis Management

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The process of handling a crisis situation effectively.