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SWF Advertising

SWF Advertising

Assessment

Presentation

English

12th Grade

Easy

Created by

DLC IELTS

Used 13+ times

FREE Resource

7 Slides • 17 Questions

1

media

ADVERTISING

2

advertise, advertising, advertisement

Phân biệt các từ dễ nhầm lẫn

3

Multiple Choice

That's a very effective .......... - the responses to it have been very positive.

1

advertise

2

advertising

3

advertisement

4

Multiple Choice

We .......... our car in the local newspaper last month.

1

advertised

2

advertising

3

advertisement

5

Multiple Choice

The company has launched its new ________ campaign.

1

advertised

2

advertising

3

advertisement

6

Multiple Choice

We’ve spent enormous sums of money on .......... and we’re beginning to see the results.

1

advertise

2

advertising

3

advertisement

7

Multiple Choice

It is very expensive to .......... at peak viewing times.

1

advertise

2

advertising

3

advertisement

8

Multiple Select

The .......... features a father reading a bedtime story to his young daughter.

1

ad

2

advertising

3

advert

4

advertisment

5

advertise

9

To Sum Up

  • to advertise (v): quảng cáo (sản phẩm hoặc dịch vụ)

  • advertising (n): việc quảng cáo

  • the advertising industry (n): ngành quảng cáo

  • advertisement (n): một mẩu quảng cáo

  • ad / advert = advertisement

  • an advertising agency (n): một công ty quảng cáo

10

TYPES OF ADVERTISING

Các loại hình quảng cáo

11

Multiple Choice

Question image

This is a ....

1

billboard

2

print ad

3

television commercial

12

Multiple Choice

Question image

This is a ....

1

print ad

2

television commercial

3

billboard

13

Multiple Choice

This is a ....

1

print ad

2

television commercial

3

billboard

14

There are many types of advertising ...

  • print ads

  • TVCs (television commercials)

  • billboards

  • social media

  • online advertisements

  • Youtube ads

  • ....

15

ADVERTISING

Are these arguments FOR or AGAINST advertising?

16

Multiple Choice

"It is important for a business to raise its brand image through advertising because focusing solely on improving product quality is not enough."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

17

Multiple Choice

"A large number of advertisements manipulate consumers into buying products that they do not really need."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

18

Multiple Choice

"Lots of advertisers target children to sell their products, which is considered a form of child exploitation."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

19

Multiple Choice

"Advertising helps brands significantly boost their sales."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

20

Multiple Choice

"Thanks to advertising, consumers are well-informed of the latest and most useful products available on the market so they can make better purchases."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

21

Multiple Choice

"Consumers are bombarded with an increasing amount of advertising every day, which could be annoying."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

22

Multiple Choice

"The advertising industry offers people a great number of jobs."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

23

Multiple Choice

"Many ads feature inappropriate content and therefore are harmful for children to watch."

Is this an argument FOR or AGAINST advertising?

1

FOR

2

AGAINST

24

The End.

Thank you.

media

ADVERTISING

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