Untitled Presentation

Multiple Choice

Which of the following is a key characteristic of a business operating in the digital economy?

• Reliance on paper-based processes

• Limited use of technology

• Integration of digital tools and data analytics

• Focus solely on local markets

Open Ended

What are some potential benefits for small and medium-sized enterprises (SMEs) in adopting digital transformation strategies?

Multiple Choice

According to the text, what has been the main driver for companies to transform their business models in the digital era?

• Technological advances in the last 50 years

• Government regulations

• Increased competition from small businesses

• Lack of skilled labor

Multiple Choice

Which of the following are examples of new business models enabled by digitalization?

• Digital platforms like Amazon and Airbnb

• Traditional brick-and-mortar stores

• Manual bookkeeping services

• Local-only delivery services

Open Ended

What are some of the main characteristics of the digital economy as described in the slides?

Fill in the Blank

Fill in the blank: In the gig economy, jobs tend to be more flexible but offer less ________ security.

Multiple Choice

Which company is highlighted as an example of a digital native business, and what innovation did it introduce to the market?

• Amazon; cloud computing services (AWS)

• Alibaba; traditional retail stores

• PayPal; physical banking

• Uber; food delivery only

Multiple Choice

Which of the following best describes how Netflix adapted to changes in consumer habits?

• By launching a DVD rental service in 2007

• By focusing only on physical media

• By launching a streaming platform and innovating with original content and AI-based recommendations

• By avoiding digital transformation

Multiple Choice

Classify the following companies into the correct sector: Facebook, Amazon, Netflix, PayPal, Airbnb, Microsoft Azure.

• 1. Facebook - Social Networks, Amazon - E-commerce, Netflix - Streaming/Entertainment, PayPal - FinTech, Airbnb - Collaborative Economy, Microsoft Azure - Technology/Cloud

• 1. Facebook - E-commerce, Amazon - Streaming/Entertainment, Netflix - FinTech, PayPal - Collaborative Economy, Airbnb - Technology/Cloud, Microsoft Azure - Social Networks

• 1. Facebook - Technology/Cloud, Amazon - Collaborative Economy, Netflix - Social Networks, PayPal - Streaming/Entertainment, Airbnb - E-commerce, Microsoft Azure - FinTech

• 1. Facebook - FinTech, Amazon - Social Networks, Netflix - E-commerce, PayPal - Technology/Cloud, Airbnb - Streaming/Entertainment, Microsoft Azure - Collaborative Economy

Open Ended

What are some key regulatory challenges faced by digital native companies like Uber when entering traditional markets?

Fill in the Blank

Fill in the blank: Unlike digital native companies, many traditional companies have had to face the challenge of adapting to the new ___ environment.

Multiple Choice

Which of the following best explains how General Electric (GE) adapted to the digital economy?

• By focusing only on manufacturing physical products

• By connecting machinery and collecting data through IoT to optimize performance and efficiency

• By avoiding digital transformation

• By outsourcing all digital operations

Multiple Choice

Which of the following strategies did Walmart implement to adapt to the digital economy?

• Investing in e-commerce and omnichannel experience

• Focusing only on physical stores

• Ignoring digital competitors

• Reducing logistics innovation

Multiple Choice

What was the main reason Kodak failed to adapt to the digital economy?

• They focused on traditional film business

• They invested heavily in digital cameras

• They partnered with digital companies

• They expanded into new markets

Fill in the Blank

Blockbuster failed to survive in the digital economy mainly because it did not adopt the ___ model in time.

Open Ended

What are some common challenges faced by traditional companies that did not succeed in the digital economy, as illustrated by the cases of Kodak, Blockbuster, and Yahoo!?

Multiple Select

Which of the following companies failed to adapt to the digital economy? Select all that apply.

• Kodak

• Nike

• Blockbuster

• Yahoo!

Multiple Choice

Which of the following technologies is NOT mentioned as an opportunity in the digital economy according to the text?

• Big data

• Artificial intelligence

• Cloud computing

• Blockchain

Open Ended

Compare the digital strategies used by Zara and Banco Sabadell. What are the main differences in their approaches to digital transformation?

Fill in the Blank

A recommended solution to reduce the digital gap between large companies and SMEs is subsidized ___.

Multiple Choice

What is the main topic of the group debate exercise?

• The impact of automation on employment

• The effect of digitalization on inequality between large companies and SMEs in Spain

• The benefits of cloud computing for banks

• How to implement big data in retail

Open Ended

Based on the SWOT (DAFO) analysis framework, propose one strategy an SME could use to turn a weakness into an opportunity.

Multiple Select

Which of the following are components of a SWOT (DAFO) analysis for SMEs as shown in the image?

• Weaknesses

• Threats

• Opportunities

• Resources

Multiple Choice

Which of the following is a major benefit of digital transformation for companies in the digital economy?

• Increased paperwork

• Faster decision-making

• Higher storage costs

• Less customer engagement

Open Ended

Reflecting on what you have learned about digital transformation in businesses, what is one key takeaway you will apply to your own work or studies?