Intro to Business Final Review

Directing and Motivating Staff to achieve organizational goals is part of which managerial function?

• Planning
• Organizing
• Leading
• Controlling

Monitoring performance and making adjustments is part of which managerial function?

• Planning
• Organizing
• Leading
• Controlling

Determining a strucutre for both individual jobs and the overall organization is part of which managerial function?

• Planning
• Organizing
• Leading
• Controlling

Determining organizational goals and action plans for how to achieve those goals is part of which managerial function?

• Planning
• Organizing
• Leading
• Controlling

Organizational function and a set of processes for: Creating, communicating, and delivering value to customers

• Research and Development
• Discretionary Income
• Promotion
• Marketing

The first step in the consumer decision making process is

• Information Search
• Post Purchase Evaluation
• Need Recognition
• Make the decision

The final step of the decision-making process is:

• Post Purchase Evaluation
• Need Recognition
• Purchase
• Evaluation of Alternatives

Dividing a large market into a smaller sub-market

• market segmentation
• utility
• customer relationship management
• value

Which of the following is not a form of advertising?

• TV Commercial
• Billboard
• Weekly Sale Circular
• All of them are forms of advertising

_______are anything of value owned, such as cash and buildings.

• Liabilities
• Assets
• Income Statement
• Mortgages