SMM

Why is it important to post to a blog regularly?

• It reduces the cost per blog post
• Keep readers engaged and also gives search engines content to index 
•  It gives the social media marketing specialist something to do
• It allows more chances for the company to put down the competition

How is site traffic useful in evaluating social media marketing?

• Overall site traffic can be followed and a general idea of marketing's impact on it can be determined
• There is no correlation site traffic and marketing
• Ads can send receivers to a specific landing page, which can be tracked 
• Product sales from the company website can be attributed directly to the marketing campaign

WHICH SOCIAL NETWORK DOES NOT ALLOW YOU TO POST PHOTOS VIA A DESKTOP COMPUTER?

• Instagram
• Tumblr
• WhatsApp
• G+

#HASHTAG was first used in which channel

• Tumblr
• Facebook
• Twitter
• Instagram

WHICH SOCIAL NETWORK DOES NOT OFFER ANALYTICS

• Instagram
• Tumblr
• Pinterest
• None of the above

In what ways can you measure social (ROI)

• Customer Acquisition & Reach
• Traffic, Lead Generation & Reach
• Revenue & clicks
• All of the above