Agenda Setting Theory

Agenda Setting Theory

11th Grade

12 Qs

quiz-placeholder

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Agenda Setting Theory

Agenda Setting Theory

Assessment

Quiz

English, Other

11th Grade

Medium

Created by

Airah Valles

Used 171+ times

FREE Resource

12 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

What is the agenda setting hypothesis? 
level 1: issue salience(prioritizing some topics over others) 
Level 2: framing an issue's attributes
people willing to let media shape thinking when a high need for orientation exists 
mass media have ability to transfer the salience of issues on their news agenda to the public agenda

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which best describes "public agenda"? 
It is most important public issues, measured by public opinion surveys. 
These are the people who are willing to let media shape their thinking when a high need for orientation exists. 
This refers to the pattern of news coverage across major print and broadcast media, measured by prominence and length of stories. 

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

What are the two levels of agenda setting? 
Level 1: public need 
Level 2: media's objective in delivering the news
level 1: issue salience(prioritizing some topics over others) 
Level 2: framing an issue's attributes
Level 1: media agenda
Level 2: salience

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

According to _____________, the media act as a mediator between “the world outside and the pictures in our heads.”
Maxwell McCombs
Bernard Cohen
Walter Lippman

5.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

He said that the press is stunningly successful in telling its readers what to think about.
Bernard Cohen
Walter Lippman
Maxwell McCombs

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A typed media used in mass communication in the form of printed publications.
New Media
Broadcast Media
Print Media

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A form of media that is also known as the World Wide Web
Broadcast Media
Print Media
New Media

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