Channel of Distribution

Which of the following is an example of an ultimate consumer

• A teenager buying her/his first car
• A manager buying office supplies
• A farmer buying seed for crop that will be sold at market
• A restaurant owner buying a new oven for the restaurant’s kitchen

What type of intermediary would purchase baseball bats from one producer, mitts from another, and balls from still another, and then sell an assortment to sporting goods stores

• Agent
• Producer
• Retailer
• Wholesaler

Which of the following intermediaries never actually owns the products it promotes and sells

• Agents 
• Retailers 
• Industrial users
• Wholesalers

Which of the following services would be distributed by a producer to agent to consumer channel

• Health care
• Income tax preparation
• Travel planning
• Vehicle repair

Intermediaries buy large quantities of goods from producers and sell smaller quantities to other intermediaries or to consumers. The result is that intermediaries __________ their per-unit cost for goods

• stabilize
• control 
• increase
• reduce 

What distribution channel is used for high-priced industrial goods when the producer does not have its own sale force

• Producer to agent to user
• Producer to industrial distributor to user
• Producer to industrial user
• Producer to agent to industrial distributor to user

Wal-Mart, Domino’s Pizza, and Avis Rent-a-Car are examples of

• agents
• industrial distributors
• retailers
• wholesalers

What is the most common channel of distribution for large industrial goods?

• Producer to retailer to consumer
• Producer to wholesaler to retailer to consumer
• Producer to agent to industrial distributor to user
• Producer to industrial user

An intermediary function that makes goods available to consumers where they are wanted and needed is

• extending credit
• transporting and storing 
• servicing sales
• providing management services

Top-Notch Wheels buys mountain bikes from The Great Colorado Mountain Bike Company and sells them to bike shops. Top-Notch Wheels is an example of a(n)

• agent
• retailer
• producer
• wholesaler