Fashion Merchandising 4.01 Test Review

Deon works for a company that is complex, expensive to form, and heavily taxed. Which type of business organization does this describe?

• Corporation

• Partnership

• Sole Proprietorship

• Nonprofit

Each year, PacSun makes hundreds of beach towels to sell at their coastal locations. In this example, the beach towels are:

• Furniture

• Goods

• Services

• Supplies

What is a basis for psychographic segmentation?

• Customer location

• Education level

• Income

• Lifestyle

Trey buys his wife a new purse for Mother's Day. She immediately begins to use it on a daily basis. In this example, what is the wife's role?

• Consumer

• Wholesale

• Service

• Supplier

There is only one department store in a small, rural town in North Carolina without any competitors. The store dominates the industry in that area. This describes which competitive market structure?

• Monopoly

• Non-price Competition

• Oligopoly

• Pure Competition

Reggie has an interview with a large company that requires specialized management and works skills. He will be required to manage a large group of people. Which type of business organization does this describe?

• Corporation

• Partnership

• Sole Proprietorship

• Nonprofit

Caroline received a questionaire in the mail that asked questions about her income, lifestyle, fashion preference, ad shopping habits. The questionaire is a:

• Consumer Survey

• Fashion Forecast

• Fashion Publication

• Sales Brochure

Ashley prefers to work alone and enjoys the prestige and feeling of accomplishment that comes with owning a hair salon. Which type of business organization does this describe?

• Corportaion

• Partnership

• Sole Proprietorship

• Nonprofit