Apparel 2 Test 5

Old Navy offers free shipping for online orders. This is an example of which part of the marketing plan?

• Situation Analysis

• Objectives

• Strategies

• Action Plan

A skirt costs $10 dollars to make and sells for $15. The profit margin is $5. This is an example of which part of the marketing mix?

• Product

• price

• place

• promotion

When considering inventory, one must factor how much space is necessary for the supply on hand. This is an example of which part of the marketing mix?

• tactic

• objectives

• strategies

• action plan

In which part of a situation analysis should Matt describe why his product is better than others?

• competition

• target market

• objective

• action

Which part of the marketing plan ensures that the marketing efforts remain on track and that funds are spent wisely?

• tactic

• objectives

• strategies

• action plan

Which part of the marketing plan is a snapshot of the environment that a business has been operating in over a given time?

• situation analysys

• objectives

• strategies

• tactics

Troy is working on his business' long term goals. Which part of the marketing plan is Troy working on?

• situation analysis

• objectives

• strategoes

• tactics

Marketing and corporate goals are addressed in which part of the marketing plan?

• competition

• target market

• objectives

• action plan

A timeline keeps the business on track and moves the plan forward. This is which part of the marketing plan?

• tactic

• objectives

• strategies

• action plan

Selling 1,000 yards of polar fleece fabric in the month of December is a well-defined SMART goal for a fabric store. Which part of the marketing plan should this goal be placed?

• competition

• target market

• objectives

• action plan