Types of Analytics

A classification of our customers into four quantiles according to their profitability in the last four quarters.

• Descriptive

• Predictive

• Prescriptive

A classification of our customers into four quantiles according to their expected profitability in the following four quarters.

• Descriptive

• Predictive

• Prescriptive

A model that assigns a credit limit to each customer such that it optimizes our bank’s expected profits in the next four quarters.

• Descriptive

• Predictive

• Prescriptive

A list of our best 10 customers on the basis of their sales growth in the last quarter.

• Descriptive

• Predictive

• Prescriptive

A list of the 10 customers that are most likely to leave our company in the next two quarters.

• Descriptive

• Predictive

• Prescriptive

A model that assigns to each credit card transaction a score that represents its probability of being a fraudulent transaction.

• Descriptive

• Predictive

• Prescriptive

A model that outputs a preventive maintenance schedule of airplane engines such that it minimizes our airline’s annual maintenance and downtime expenditure.

• Descriptive

• Predictive

• Prescriptive

A model that schedules the timing of the posting of an individual’s tweets so as to maximize the daily number of associated retweets.

• Descriptive

• Predictive

• Prescriptive

A list of students that are in high risk of dropping out of our university in the next two semesters.

• Descriptive

• Predictive

• Prescriptive

A model that suggests an individualized student degree completion path such that it minimizes the likelihood that the student will quit her studies before competing her degree.

• Descriptive

• Predictive

• Prescriptive