Cases

The founder of Nike is

• Nick Young.

• Michael Jordan.

• Philip Knight.

• Harsh Saini.

In the 1994 Liebeck v. McDonald's Restaurants case,

• McDonald's counter-offered $225,000 to Stella Liebeck before the trial but she rejected it.

• McDonald's apologized for the high temperature of its coffee and announced its intention to to reduce the temperature with immediate effect.

• The compensatory damages decided by the jury were substantially higher than the punitive damages.

• McDonald's did not show empathy towards Stella Liebeck and blamed the latter for injuring herself.

In 2003, India's Center for Science and Environment made the following allegation(s):

• Coke and Pepsi were over consuming scarce water and polluting water sources.

• Coke and Pepsi's drinks contained high levels of pesticide residue.

• Coke was distributing its solid waste to farmers as fertilizer.

• All of the above.

Indra Nooyi is/was

• The director of Center for Science and Environment.

• The Indian-born CEO of Pepsi.

• The CSR director of Pepsi.

• An renowned Indian actress who appeared in Coke's advertisements.

In 1997, Nike hired Andrew Young

• To be its endorser and he appeared in three TV commercials.

• To review the labour practices of its overseas factories.

• To launch a PR campaign for Nike.

• To be its marketing director.

The Stella Awards was created to

• Honour Stella Liebeck and subsequent activists for their fights against big corporations.

• Encourage wronged consumers to take legal actions against businesses.

• Recognize each year's most outrageous lawsuit.

• Make fun of corporations that manufacture or sell defective products.

Which of the following statements on the Coke and Pepsi case is CORRECT.

• Coke faces water problems around the world because it is the key natural resource that goes into its products.

• The criticism of Coke in India has been less severe compared to Pepsi, due to the higher popularity of the former.

• In August 2007, Pepsi unveiled its "5-Pillar" growth strategy to strengthen its bonds with India.

• In June 2007, Coke and Pepsi, together with IRC, formed the Indian Beverage Association, in an attempt to resolve the ongoing water issues.

When Nike first began operations,

• Nike's shoes were manufactured in its own factories that were based n the United States.

• It outsourced its production to factories based in the United States.

• It contracted the manufacture of Nike's shoes to two firms in Japan.

• It manufactured its shoes in its factories based in Vietnam and Indonesia.

In May 2001

• Nike's corporate and social responsibility manager acknowledged that the firm may not have handled the sweatshop issues as well as it could.

• UNITE, a member of AFL-CIO, representing 250,0000 workers in North America and Puerto Rico, was founded.

• A presidential task force of industry and human rights representatives were given the job of addressing the sweatshop issue.

• Students of the Nike Awareness Campaign protested against the University of North Carolina's contract with Nike.

The spokesman for the Specialty Coffee Association of America

• Disagreed with McDonald concerning the high temperature of its coffee.

• Said that based on customer complaints on McDonald's coffee temperature, the temperature may be too low.

• Announced that McDonald's coffee conforms to industry temperature standards.

• Stated that the 700 burnt complaints lodged against McDonald's - about 1 in every 24 million cups sold - were basically trivial.