Chap 5 Market Your Business
Authored by Jayse Sands
Life Skills
9th - 12th Grade
Used 9+ times
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32 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
All the processes, planning, pricing, promoting, distributing, and selling, utilized by a company to place its products in the hands of potential customers
Marketing
Marketing Concept
Marketing Mix
Marketing Strategy
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Uses the needs of customers as the primary focus of marketing
Marketing
Marketing Concept
Marketing Mix
Marketing Strategy
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Blending of the product, price, distribution, and promotion used to reach a target market
Marketing
Marketing Concept
Marketing Mix
Marketing Strategy
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Plan that identifies how these goals will be achieved
Marketing
Marketing Concept
Marketing Mix
Marketing Strategy
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Product, Place, Price, Promotion
Marketing
Marketing Concept
Marketing Mix
Marketing Strategy
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Define your market, identify your customers and competitors, outline a strategy for attracting and keeping customers and recognize and anticipate change
Marketing Plan
Marketing Concept
Marketing Mix
Marketing Strategy
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Product characteristics that will satisfy customer needs
Features
Brand
Package
Label
Positioning
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