IQEPIC - Identify - Internal Positioning

What’s your favorite sport to watch?

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How do you think are you perceived by your accounts stakeholders?

• Supplier

• Salesperson

• A CRM / VI Business Expert

• A CRM / VI Strategic Resource

Which sales perception will give you the highest chances of getting the sale?

• CRM / VI Order Taker

• CRM / VI Cardiology Expert

• CRM / VI Trusted Resource

True / False: Your personal positioning at an account can be stronger than BIOTRONIKs positioning?

• True

• False

Consider some behaviors you have observed in your competitors which elevated them to becoming a strategic resource?

• Understanding Accounts competitive environment

• Demonstrating an understanding for accounts issues