Quiz on marketing Mix

Out Of 4ps in marketing mix three are product, promotion, and price, which is the 4th P.

• Purpose

• Place

• Pursuit

• Promotion

• Plan

Who suggested product, pricing, place, promotion all these in a company represents “Market Mix”?

• Philip Kotler

• Stephen Morse

• Neil Borden

• Lorie and Robert

__________________ deals with the specification of the actual good or service and how it relates to the target customer.

• Price aspect

• Product aspect

• Promotion aspect

• Planning aspect

In Marketing mix which scope of product supports the elements:

• Guarantee

• Warrantee

• Quality

• Packaging

• All of these

Which P is not included in the 7Ps of marketing mix?

• People

• Purpose

• Promotion

• Price

• Physical environment

Who proposed 4Cs in marketing?

• Neilsen

• Lorie and Robert

• Lauterborn

• Stephen Morse

Which is not a part of 4Cs in marketing?

• Communication

• Consumer

• Cost

• None of these

. ________________ is the most common source for leads generation for any company

• White pages

• Yellow pages

• Green pages

• Orange pages

_________________ is the best promotion tool in any type of marketing.

• Creativity

• Communication

• Telecalling

• Publicity

What is the marketing of product and service in which the offer itself is not intended to make any monitory profit is called

• Non profit marketing

• Profit marketing

• Virtual marketing

• Digital marketing