10 Business Studies - Creative Thinking

Creative Thinking is likened to?

• Operating like a machine.

• Thinking outside the box.

• Being fresh.

Why is Creative Thinking important?

• To generate profit.

• To generate new ideas.

A creative person is most likely...

• left-brained.

• right-brained.

• both left and right brained.

• no brain at all.

What statement is the most TRUE about Creative Thinking?

• Only one answer is correct.

• Any answer is correct.

• Answers are impossible to measure.

• There is no right or wrong answer.

Brainstorming is one of the problem solving techniques.

• TRUE

• FALSE

Allowing yourself to doodle is an example of creative thinking.

• TRUE

• FALSE

The ability to come up with new and unique ideas is __________.

• elaboration

• fluency

• originality

• flexibility

Creative Thinking keeps things innovative.

• TRUE

• FALSE

What is Primary Research?

• Primary Research involves gathering new data that has not been collected before. For example, surveys using questionnaires or interviews with groups of people in a focus group.
• Primary Research involves gathering existing data that has already been produced. For example, researching newspapers
• Primary Research involves gathering existing data that has already been produced. For example, researching the internet
• Primary Research involves gathering existing data that has already been produced. For example, researching company reports.

What is Secondary Research?

• It involves gathering new data that has not been collected before. For example, surveys using questionnaires or interviews with groups of people in a focus group.

• It involves gathering existing data that has already been produced. For example, researching the internet, newspapers and company reports.