Business Structures

What type of business model does Spotify use?

• Long Tail

• Belt and road

• Freemium

• Multi-sided platform

Which business is a multi-sided platform?

• Tesla

• Ebay

• Aesop

• Rolleiflex

Which of the following is NOT an example of a franchise?

• McDonalds

• Baker's Delight

• Starbucks

• William Angliss Institute

For Amazon, which is NOT an example of a customer segment?

• Buyers

• Sellers

• Manufacturers

The medium through which an organisation provides its value proposition to its customer segment is known as:

• Channels

• Key Partners

• Key Activities

• Cost Structure

The unique value the product provides over its competitors and why a customer should pick one product over another, is called:

• Value Proposition

• Customer Segment

• Key Resources

• Revenue Streams

The network of suppliers and partners who complement each other in helping the company create its value proposition are called:

• Key Partners

• Key Activities

• Revenue Streams

• Customer Segments

What is a social enterprise

• A business whose goal is  to maximise profit
• To meet society needs
• To maximise sales
• To maximise profit margins

This type of business is considered a separate legal entity in the eyes of the law.  It is owned by shareholders.

• Cooperative
• Company
• Partnership
• Sole Proprietorship

What is Uber's business model?

• Free products for users

• Money from advertising

• Commission from the fare paid to drivers