Marketing Applications (U1): Common Assessment Review A

Which of the following is a true statement about company goals:

• They can't be accomplished without employees' dedication

• They are the same at every company

• All company goals are general

• They are important only for new companies

April is not distracted by personal business or low-priority job duties while she is at work. What employee action does this illustrate?

• Using the right equipment

• Staying on task

• Staying organized

• Using supplies wisely

Wayne keeps his work area neat, so he can focus on his job without being surrounded by chaos. What employee action does this illustrate?

• Showing up on time

• Meeting deadlines

• Staying organized

• Observing safety standards

Lesli always uses the blade guard on the machine she uses at work, so no one will accidentally get hurt. What employee action does this illustrate?

• Having thorough product knowledge

• Resolving customer complaints

• Keeping promises to customers

• Observing safety standards

How can employees help companies achieve goals by their attendance at work?

• By planning vacation time wisely

• By arriving no more than 10 minutes late

• By using the right equipment

• By not wasting office supplies

How should employees approach deadlines at work?

• They should set them only for themselves

• They should take them very seriously

• They should meet them some of the time

• They should not worry about them

Which of the following is a long-term goal:

• Passing your history test tomorrow

• Getting a job at a publishing company

• Washing the dishes

• Finishing your English paper

Which of the following is a specific goal:

• Increase efficiency/productivity

• Support a cause

• Improve profitability by 10%

• Increase sales

Which of the following is a reason for setting goals:

• To outdo your peers

• To avoid self-evaluation

• To allow distractions

• To measure progress

A company wants the public to perceive it as a builder of luxury homes. What goal does this illustrate?

• Projecting a certain image

• Increasing sales

• Increasing efficiency/productivity

• Achieving stability