Market Research Review

Market Research Review

11th - 12th Grade

20 Qs

quiz-placeholder

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Market Research Review

Market Research Review

Assessment

Quiz

Business

11th - 12th Grade

Medium

Created by

Keisha Morales

Used 5+ times

FREE Resource

20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What is referred to as a subset of the population under investigation that a researcher selected to be part of the study?

Sample

Population

Variable

Replicate

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following involves group-by-group selection of samples?

Simple random sampling

Stratified sampling

Snowball sampling

Quota sampling

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Probability sampling techniques are suitable for Quantitative research studies.

True

False

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Mrs. Trahan samples her class by selecting all students sitting at group 1 and group 5 in her classroom.  This sampling technique is called?
Simple
Stratified
Systematic
Cluster

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Mrs. Trahan samples her class by picking 10 numbers from her hat and each number is assigned to a student. This is ______________ random sampling.
Systematic
Simple
Stratified
Cluster

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

In order to use samples to estimate something from the population, the sample should be _________________ the population.
exactly the same as
nothing like
representative of
larger than

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

If every individual in a population has the same chance of being included in a sample, the sample is a(n) _________ sample.
Biased Sample
Convenience Sample
Random Sample
Stratified Sample

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