Advertising Terms

The act of calling public attention to one's product, especially by paid announcements in mass media.

• achieving

• advertising

• advertisement

• allow

A flat surface or board, usually outdoors, on which large advertisements or notices are posted.

• broadcast

• device

• copywriter

• billboard

Transmit (a programme or some information) by radio or television.

• broadcast

• device

• copywriter

• billboard

Wrongful or criminal deception intended to result in financial or personal gain.

• enhance

• entertainment

• fraud

• feature

A person who is chosen to speak officially for a group or organization

• staff

• spokesperson

• sponsorship

• summarize

What is a logo?

• An image / symbol to represent the brand name or company

• A famous person who is paid to promote the product

• a name given to a product or range of products

• A memorable phrase or short sentence

What is CELEBRITY ENDORSEMENT?

• An image or symbol to represent the company or brand name?

• a name given to a product or range of products

• Famous person paid to promote the product

• A memorable phrase or short sentence

Advertisements are to attract and persuade consumers to buy the products or services

• True

• False

What is Social Media Advertising?

• Advertisements served to users on social media platforms.

• Social networks utilize user information to serve highly relevant advertisements based on interactions within a specific platform.

• all of the above

What are the things that you have to remember when creating ads?

• Plan your campaign

• Plan your advertising content

• all of the above