PRCC - 2

PRO is considered to be one of the important pillar of the organization, analyze what could be the characteristics of PRO ?

• Knowledge

• Leadership skills

• Dedication

• All of the above

Public relation is a part of _________________________?

• Marketing Mix

• Promotion Mix

• Product Mix

• All of the above

In which PR activity, it is required by the PR professionals to shortlist the journalist from publications and electronic media to gain maximum exposure ?

• Preparing media plans

• Arranging press conference

• Organizing interviews

• Depending upon the media

In comparison to other marketing tools, PR is _______________________?

• Best for generating trust and confidence

• Worst for generating trust and confidence

• Both of these

• None of the above

Which is a better tool of PR used for a product launch ?

• Interview

• Press Release

• Press Conference

• Interviews

Which is the name of public relation communication campaign by government for consumer rights ?

• National Consumer Rights day

• Consumer Tribunal

• Consumer Awareness Campaign

• Jago Grahak Jago

Defamation could be considered as which issue of PR ?

• Ethical Issue

• Legal Issue

• Social Issue

• Economical Issue

What is the essential trait of PRO ?

• Should be learned

• should gain the people's confidence easily

• have high standards of integrity

• All of the above

How many stages does PR process have ?

• 4

• 3

• 5

• 6

Which among these is the characteristics of publicity ?

• is a paid form of promotion

• is non paid form of promotion

• one way communication

• is only positive