Quiz 2 (Content Selection 1)

Which of the following is NOT an example of traditional winning format?

• Movies

• Sitcoms

• Dramas

• Musicals

Franchise programming reduces decision-making for new series ideas.

• True

• False

Cash Struck! is an example of a/an _____ show aired on Channel 5.

• acquired

• franchised

• original

• new

Which video streaming service is commonly recognised for offering the best original shows?

• Netflix

• Amazon Prime Video

• Viu

• Disney+

The ROI calculation of a potential programme should NOT include

• Production cost

• Revenue from increased sales of sponsor's products

• Potential ad revenue

• Sponsorship revenue

In the context of media content, 'pilot' refers to _____

• a prototype of a series under consideration

• pitching a new series

• premiere of the first episode of a new series

• viewers' responses to the first episode

Which of the following is NOT a PRIMARY factor in content selection?

• Current viewer preferences

• Production costs

• Reputation of producer/writers

• Resemblance to concepts that worked well in the past

Identify the multichannel retailer.

• MTV

• StarHub

The multichannel/streaming models seek to maximise subscriber size.

• True

• False

The element to create the radio sound include:

• Music

• Imaging

• Commercials

• All of the above