CORE 3

Tools used to store and deliver information or data.

• Media

• Medium

• Information

• Literacy

having knowledge about specific subject.

• Media

• Medium

• Information

• Literacy

facts provided or learned about something or someone

• Media

• Medium

• Information

• Literacy

are used to depict how a message will be sent by the sender to the receiver based on different scenarios and conditions.

• Communication

• Communication Models

• Information

• Literacy

is the process of transmitting and delivering information to an intended audience for different purposes.

• Communication

• Communication Models

• Information

• Literacy

message must be deconstructed to lessen ambiguity.

• *Schramm’s Model *-

• Charles Osgood’s Model

• shannon and weaver model

• communication model

explains that communication can be circular thru feedback mechanism.

• *Schramm’s Model *-

• Charles Osgood’s Model

• shannon and weaver model

• communication model

shared experiences between the sender and the receiver is emphasized.

• *Schramm’s Model *-

• Charles Osgood’s Model

• shannon and weaver model

• communication model

Best Example of Digital Media

• Data Communication

• Mass Media

• Internet

• Communication model

Film advertising is yet another medium of publicity characterized by sound

• Photography

• Print Media

• Cinema

• Radio Television