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BR3 Lesson 3 Quiz

Authored by Kiran Aswani

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University

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BR3 Lesson 3 Quiz
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10 questions

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1.

FILL IN THE BLANK QUESTION

1 min • 1 pt

Qualitative research focuses on how people _________.

2.

MULTIPLE SELECT QUESTION

1 min • 1 pt

Tick the correct answer(s). Qualitative research uses non-probability sampling because:

Seeks insights into particular situation

This allows information rich cases to be studied in depth

Want to have representativeness

This allows working with large samples

3.

FILL IN THE BLANK QUESTION

1 min • 1 pt

In probability sampling, each member of the population has an _________ of being selected to be part of the sample.

4.

MULTIPLE SELECT QUESTION

1 min • 1 pt

The following is/are types of probability sampling:

Systematic sampling

Quota sampling

Stratified random sampling

Random sampling

5.

MULTIPLE SELECT QUESTION

1 min • 1 pt

The following is/are types of non-probability sampling:

Random sampling

Snowball sampling

Purposive sampling

Quota sampling

6.

FILL IN THE BLANK QUESTION

1 min • 1 pt

Unobtrusive measures do not require the _______ to be physically present.

7.

MULTIPLE SELECT QUESTION

1 min • 1 pt

Tick the correct answer(s). CCTV helps researchers with following consumer behaviors:

What they say to their partner

Measure dwell-time

Check number of bags they are carrying

Understand interaction with staff

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