Research Methods - interviews and sources

__________ __________ involve face-to-face or over-the-phone delivery of a questionnaire.

´ In turn, they use a list of pre-set questions designed by the researcher asked of all interviewees in the same way.

There is a strong relationship built between the interviewer and the interviewee, which means the data is more likely to be valid.

• Structured interview

• Unstructured interview

What is a disadvantage of unstructured interviews?

Primary source and Primary data is the same thing

• Yes

• No

Which of these is an example of secondary source?

• Diary

• Letter

• Textbook

• Photograph

Validity is...

What is a disadvantage of using a primary source?

• Supports Primary Data, collected by Researcher

• Allows Changes and Trends to be analysed, as it may cover Long Period of Time

• ´The interviewer isn’t there to ask follow-up questions and explain questions the participants if they don’t understand

• Potential Bias of Original Source of Collector