Media A-Level - Academic Theories

Semiotics is the study of what?

• narratology

• signs

• genre

• post-modernism

What does Claude Levi-Strauss suggests that media products use to explain and catgorise the world around us?

• 7 character types

• representations

• binary opposites

• mise-en-scene

Which of the following is not a stage in Todorov's narrative structure

• equilibrium

• exposition

• disruption

• repair

Which of the following is NOT one of Propp's characters?

• princess

• donor

• false hero

• victim

Who said the genres are not fixed but are subject to constant change?

• Steve Neale

• Paul Gilroy

• Stuart Hall

• Henry Jenkins

Who said that intertextuality common feature of the post-modern age?

• Roland Barthes

• Paul Gilroy

• Stuart Hall

• Jean Baudrillard

Who said that stereotypes reduce social groups to a few key-traits which demonise groups in a manner which both reflects and reinforces social hierarchies.

• Livingstone and Lunt

• Curran and Seaton

• Stuart Hall (Representation Theory)

• Stuart Hall (Audience Theory)

Paul Gilroy said that black communities are often ___________ in the media.

• celebrated

• ignored

• demonised

• admired

What does Paul Gilroy say that British people are ashamed of?

• The monarchy

• Being British

• Their racist attitudes

• The loss of the British Empire and our colonial past

Van Zoonen says that the female body is seen as what?

• spectacle

• object

• performance

• ritual