BUS219 Mock Quiz

The Coca-Cola company has operations in more than 140 countries and generates more that 55 percent of its profits from its overseas operations. Coca-Cola’s annual profits are, therefore, more stable than those of a firm that focuses upon the U.S. market alone. Coca-Cola is engaging in _____.

• Importing

• Diversification

• a merger

• a joint venture

• an exchange rate movements

A new facility built and operated overseas that requires large investments of capital is an example of a _____.

• Subsidiary

• multinational enterprise

• foreign acquisition

• strategic alliance

• Divestiture

Of the following, which is NOT an emerging-market?

• South Africa

• India

• Australia

• Brazil

• Russia

Companies that are _____ take a middle ground between being prospectors and defenders.

• Neutrals

• Maintainers

• Reactors

• Analyzers

• Coordinators

A lamp manufacturing company has a written, ten-step process that describes how to put together its best-selling table lamp. This is an example of _____.

• tacit knowledge

• explicit knowledge

• absorptive capacity

• working capacity

• stored capacity

Hofstede’s dimension of _____ relates to values that are traditionally associated with one gender or the other.

• power distance

• uncertainty avoidance

• individualism vs. collectivism

• masculinity vs. femininity

• long-term vs. short-term orientation

_______ established free trade between the United States, Canada, and Mexico.

• NAFTA

• NAACP

• WTO

• World Bank

• NLRB

A channel of distribution that purchases products from a company doing business in a foreign market and then resells them to other buyers is called a(n) _____.

• freight back-warder

• freight forwarder

• Agent

• public channel

• Distributor

Of the following, which is NOT an option for companies to consider when marketing their products overseas?

• Selling the same domestic product overseas

• Modifying products for different countries and regions

• Developing new products for foreign markets

• Aligning with international companies and selling their products

• Incorporating all product differences into one design and developing a global product

______  refers to the management of the direct resources that are involved in the production system of a business organization.

• Procurement management

• Operations management

• Logistics management

• Research and development

• Marketing management