Ag Sales 3

In order to obtain data on customer demographics such as number of customers, size of farm, acres planted, crop yield, etc., which source would provide the most comprehensive data for your use?

• Texas AgriLife County Extension Agent

• USDA- Natural Resource and Conservation Services

• USDA- National Agricultural Statistics Service

• Your high school ag teacher

“We’ve noticed that increased fuel prices have made people more aware of finding energy efficiencies.” This statement, which is designed to get the attention of your customers or prospects, is known as what?

• Referral

• Testimonial

• Headline

• All of the above

A retailer is a person who sells products to which of the following?

• Consumer

• Other Retailers

• Manufacturer

• Wholesaler

Being able to apply your product’s benefits and services to your customer’s needs is an example of which of the following?

• Being a natural salesperson

• Being a successful salesperson

• Possessing a great deal of product knowledge

• Possessing great quantities of patience

A hidden objection is defined as which of the following?

• An uninterested customer

• Details withheld from the customer by the salesperson

• A customer’s unspoken concern

• A special feature of the product being sold

Professional agricultural sales are built on five building blocks. The foundation of these building blocks is a strong code of ethics. Which of the following best describes a code of ethics?

• Defined by what you think and feel

• A set of beliefs that governs members’ behavior

• A set of systematic procedures of human behavior

• Are based on a set of scientific principles

What is considered the final step in a successful sales call?

• Closing the deal

• Collecting the money

• Getting the customer to consider the purchase

• Setting up a schedule for delivery

Agricultural selling is best defined by which of the following statements?

• The ability to move seed, feed, chemicals and fertilizer to customers

• The creation and delivery of solutions to bring value to customers

• he development of relationships to sell products

• The process of identifying customers and selling your products

What is the one thing an agricultural salesperson should be most concerned about?

• he level of commission they will make

• How well they present themselves to the customer

• he product they are selling

• The satisfaction of the customer

When do you know it is time to close a sale?

• he customer begins to ask questions about product quality and is curious about your company

• The customer is losing interest, the conversation is dragging and you realize it is “now or never”

• You believe the customer’s needs have been identified, you have selected the right item to meet those needs and they appear receptive

• ou have discussed all the features and benefits of the product and you are drawing your presentation to its logical conclusion