
Key word recap
Authored by Andrew Whittick
Business
10th - 11th Grade
Used 1+ times

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6 questions
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1.
OPEN ENDED QUESTION
3 mins • Ungraded
What is meant by the term Target Market?
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Answer explanation
The specific group of people that you are trying to get to buy your product or services.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is meant by Market Segmentation?
Going to the market for a Chocolate orange
Dividing the target market into smaller sections
Using surveys and questionnaires to find out what the audience wants
Using existing data to find out about trends in customer behaviour
Answer explanation
This is the way to decide exactly which people you want to aim your products and advertising at.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are Start-up costs?
Wages, Salaries and Rent
Day to day costs that you will pay all the time that the business is running
Gas, Electric, heating and water rates
Costs that only occur when you are setting up the business
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does the SMART in SMART targets stand for?
Specific, Measurable, Achievable, Realistic, Time related
Specific, Meaningful, Accessible, Ready, Titled
Splendid, Measurable, Alternative, Reasonable, Toned
Specific, Measurable, Alphabetical, related, Timely
5.
OPEN ENDED QUESTION
3 mins • Ungraded
What are business AIMS?
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6.
OPEN ENDED QUESTION
3 mins • Ungraded
If AIMS are the ultimate goals of your business, what does the term OBJECTIVES mean?
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