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Digital Marketing Chapter 3

Authored by Facilitator Quality

Business

1st - 3rd Grade

Used 6+ times

Digital Marketing Chapter 3
AI

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6 questions

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1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Below are relevant metrics for conversions, except..

ROAS

Purchase

Clicks

Revenue

2.

FILL IN THE BLANK QUESTION

30 sec • 1 pt

CPM stands for?

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Facebook Ads buying method is

Impressions

Clicks

Conversions

Order

4.

MULTIPLE SELECT QUESTION

45 sec • Ungraded

CTR (Click-through-rate) may caused by...?

Audience

Creative

Landing page

Optimization

Objective

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which channel has better audience intention ?

Facebook

Google Search

KOL

YouTube

6.

OPEN ENDED QUESTION

1 min • Ungraded

In your opinion, why do you think it is essential to have media plan?

Evaluate responses using AI:

OFF

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Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

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