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Component 3 - A2 - Types of Market B2C and B2B

Authored by Jason Willders

Business

9th Grade

Used 7+ times

Component 3 - A2 - Types of Market B2C and B2B
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12 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A B2C (Business to Consumer) Market is one where...

A business sells its products / services to individual customers

A business sells its products / services to other businesses in order for the customer to buy them

A business sells its products / services to other businesses

A business sells its products / services online

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A B2B (Business to Business) Market is one where...

A business sells its products / services to individual customers

A business sells its products / services to other businesses in order for the customer to buy them

A business sells its products / services to other businesses

A business sells its products / services online

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the two markets requires more of an emotional connection to the product / service?

Business to Business (B2B)

Business to Consumer (B2C)

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the two markets requires the development of relationships between individuals in two different organisations?

Business to Business (B2B)

Business to Consumer (B2C)

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When you buy products from the shops for yourself, which type of market are you participating in?

Business to Business (B2B)

Business to Consumer (B2C)

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What type of market is it when a company sells to another company?

Business to Business (B2B)

Business to Consumer (B2C)

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of these is not a factor in decision making in Business to Consumer (B2C) markets?

Brand identity (what the brand means to the consumer)

Features and benefits of a product

An emotional response

Value for money

Popularity of the product

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