Global Commercial & Merchant marketing decision science quiz-1

What is the total active prop merchant base in US for Amex?

• 2mn

• 6mn

• 8mn

• 10mn

What is the name of the company, Amex acquired in 2020,which used to deal in non card business loans?

• Lending Point

• Kabbage

• Funding Circle

• BlueVine

Which of the following was not part of Kabbage purchase agreement?

• Employees

• Technology

• Data

• Existing loan portfolio

Which of the following channel is not used for commercial prospecting?

• Email

• DM

• Field

• Phone

Which card is part of commercial portfolio but not consumer portfolio?

• Gold card

• Platinum card

• Plum card

• Blue cash

What % of total customers comes from Commercial portfolio for Amex?

• 20-25%

• 40-45%

• 55-60%

• 70-75%

What % of total revenue comes from commercial portfolio for Amex?

• TBA

• 20-25%

• 40-45%

• TBA

Which are the lead 5 markets in Intl for Amex?

• Argentina

  France

  Spain

  Germany

  Italy

• Brazil,

  Hong Kong

  Australia

  Japan

  India

• Brazil

  India

  Hong Kong Singapore Argentina

• Australia

  Canada

  UK

  Mexico

  Japan