Revision Quiz

Which marketing agent below does not include the microenvironment?

• Competitor

• Supplier

• Customer

• Political

Which marketing enterprise that set up by government direction with government capital?

• Independent, locally-based private enterprises

• Co-operatives

• Marketing boards and other state enterprises

• Transnational companies.

What types of marketing channels used the concept of reusable egg trays so that consumers can sell the egg tray back to the producer?

• Direct selling

• Selling through intermediaries

• Dual distribution

• Reverse marketing

Which marketing function makes it possible for adequate information regarding a poultry market of the target to be generated?

• Buying

• Promotion

• Selling

• Research

What name of meat from furred wild animals such as deer, rabbits, mountain goats and antelopes

• Lamb

• Veal

• Game

• Beef

Marketing agent include under Macro environment is an agent that Involve in large societal forces or known as collaborators

• True

• False

Dual distribution type of marketing channel that products move from the customer back to the manufacturer.

• True

• False

The primary purpose of a marketing channel is to create a connection between the organization that creates a product or service and prospective customers who may want to purchase it

• True

• False

Gender and age is target market under sociographic segmentation.

• True

• False

Market information is provided by certain forms of telecommunication, such as television, the internet, and phone.

• True

• False