Sports Marketing

This involves the locations and methods used to make products available to customers

• Distribution (Place)

• Entertainment

• Price

• Product

The number of times per ad, game, or show that a product is associated with an athlete, team, or entertainer is called

• Demographics

• Distribution

• Gross impression

• Marketing

Common characteristics of a group, such as age, gender, and income level are

• Ratings

• Demographics

• Sports marketing

• All of these are correct

Making customers aware of products and encouraging them to buy is

• Entertainment marketing

• Marketing

• Sports marketing

• Promotion

The creation and maintenance of satisfying exchange relationships is

• Entertainment marketing

• Market

• Marketing

• Sports marketing

This is some type of performance that people are willing to spend their spare time enjoying

• Sports marketing

• Marketing

• Entertainment marketing

• Entertainment

Businesses offer this in order to satisfy needs

• Distribution

• Product

• Promotion

• Price

The number of viewers a program attracts is referred to as

• Customers

• Gross impression

• Marketing mix

• Ratings

This encompasses the four elements of product, distribution (place), price, and promotion

• Entertainment

• Entertainment marketing

• Marketing

• Marketing mix

This is the amount of money people have to spend after paying for needs

• Capital

• Capital resources

• Discretionary income

• Disposable income