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Research Chapter 5 01

Authored by Mei Han

Business

University

Used 1+ times

Research Chapter 5 01
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6 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Starbucks needs to understand how the consumption of coffee varies by geographical region.

Exploratory research

Descriptive research

Causal research

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Joe has difficulties attracting customers to his restaurant, and he needs to figure out why.

Exploratory research

Descriptive research

Causal research

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sophia wants to know if she can increase the sales of shoes in her boutique by moving the display from the back of the store to next to the registers.

Exploratory research

Descriptive research

Causal research

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sierra wants to expand her menu by offering specialty coffees and needs to come up with ideas for creative flavors.

Exploratory

Descriptive

Causal

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Gema wants to open a yoga studio in her hometown, but first she wants to understand how her hometown's residents feel about practicing yoga.

Exploratory

Descriptive

Causal

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Cindy wants to understand what would happen to her sales if she increased the cost of her app from $0.99 to $1.99.

Exploratory

Descriptive

Causal

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