DTM30243 TOURIST BEHAVIOUR

Solomon, 1996 defined tourist behavior as a process involved when individuals or groups select, purchase, use or dispose of products, services, ideas or experiences to satisfy _________________

• services and products.

• decisions and evaluations

• preparations and experiments

• needs and wants.

 

Figure 1 refers to _______________ model.

• Gilbert

• Solomon

• Andreason

• Mathieson & Wall

According to Horner & Swarbrooke 1996, tourism is applied as “a _______________ of people to some distances from their normal place of residence to indulge in pleasurable activities”.

• short-term movement

• long-term movement

• vacation

• movement

Identify the number of levels involved in purchase decision making process.

• 3

• 4

• 5

• 6

Complete the five-stage model above

• Travel preparation

• Travel experiences

• Travel expenses

• Travel preparation and travel experiences